Account Director - Channel Marketing
New Today
ROLE OVERVIEW
As Account Director, you will be responsible for managing and growing a portfolio of clients within the channel/technology space. You will lead client relationships, ensure high-quality delivery across campaigns, digital, events, and consulting workstreams, and act as a strategic partner to clients. You will mentor and manage mid/senior account team members, oversee P&L, and help drive business development.
KEY RESPONSIBILITIES
- Serve as the primary client point of contact, building trusted strategic relationships at senior levels
- Define and drive account strategy, aligning with client goals and agency services
- Lead and coordinate multi‑disciplinary teams (content, digital, events, campaigns, consultancy) to deliver integrated solutions
- Oversee planning, budgeting, forecasting, and resource allocation for client accounts
- Monitor financial performance (profitability, margins, billing, cost control) and ensure delivery against forecasts
- Identify opportunities for account growth (upsell, cross‑sell, new projects)
- Lead proposals, pitches, and contract negotiations in collaboration with leadership
- Ensure high standards of quality, performance metrics, reporting, and client satisfaction
- Mentor and develop account managers/senior account managers under your supervision
- Stay abreast of channel/technology trends, competitor activity, and industry best practices
- Collaborate cross‑functionally with internal teams to improve processes, workflows, and client offerings
REQUIREMENTS & SKILLS
- Proven experience in agency account leadership, preferably in B2B/technology/channel marketing
- Demonstrable track record of managing and growing client accounts
- Strong business acumen and P&L responsibility experience
- Excellent strategic thinking, problem‑solving, and communication skills
- Experience overseeing integrated campaigns (content, digital, events, strategy)
- Proficiency in budgets, forecasting, metrics, and reporting
- Leadership and people management skills; ability to mentor and develop others
- Ability to work autonomously in a remote environment while staying connected and collaborative
- Passion for the IT/technology channel space (or willingness to immerse)
- Channel/reseller/vendor marketing experience
- Experience with consultancy assignments
- Experience with hybrid/virtual events
- Familiarity with digital marketing technologies, analytics, CRM tools
If this Account Director is you, please click apply to share your latest CV.
- Location:
- England, United Kingdom
- Salary:
- £100,000 - £125,000
- Job Type:
- FullTime
- Category:
- Marketing & Media, Management & Operations