B2B SaaS Marketing Manager

New Today

We’re building a B2B SaaS product that helps TikTok Shop sellers in the US and UK unlock deep analytics and grow faster. Now we’re looking for a Marketing Manager who can go beyond launching campaigns — someone who builds systematic, data-driven marketing from scratch, works closely with product, and drives real business impact.

Company Values: can be found here

Location: Remote, the team is based in Ukraine and the UK.

Responsibilities:

  • Develop and execute a go-to-market strategy for English-speaking markets
  • Define clear positioning and messaging for different audience segments (Amazon sellers, TikTok merchants, etc.)
  • Work with core marketing metrics: CAC, LTV, retention
  • Collaborate closely with the product team: from hypothesis → tests → metrics → product updates
  • Build a simple but powerful analytics tracking system (Google Analytics / Mixpanel / Amplitude)
  • Drive high-quality traffic and leads — marketing as a growth engine, not just decoration

Requirements:

  • 2+ years of experience in B2B SaaS marketing (required)
  • Proven track record launching products in the US or UK markets
  • Experience working with small to mid-tier pricing models ($20–500/month) and subscriptions
  • Strong skills in audience segmentation, UVP creation, content marketing
  • Hands-on with tools like Google Analytics, Meta Ads, LinkedIn Ads, email platforms, and CRMs
  • English level B2+ or higher — you’ll be working with English-speaking audiences

Nice to Have:

  • Experience with influencer marketing, launches, or e-commerce communities
  • Understanding of TikTok / Amazon ecosystems
  • Ability to build educational funnels (webinars, automation, courses)
  • A rare combo of structure + flexibility: you can move fast and build a strong foundation

What We Offer:

  • Full-time role with remote flexibility
  • Direct collaboration with the founder — you’ll be building the marketing engine from zero
  • Room to grow into Head of Marketing / CMO

If you’re not afraid of a blank page and want to build something from the ground up — we’d love to hear from you. This is the time to create, not just maintain.

We are an equal opportunities employer and welcome applications from all qualified candidates.

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Location:
United Kingdom
Salary:
£80,000 - £100,000
Job Type:
FullTime
Category:
Marketing & Media