Business Development Lead - Sports Technology

Business Development Lead - Sports Technology

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Business Development Lead – Sports Tech | Digital Fan Engagement Solutions

Take the lead on strategic growth across Europe for a fast-growing sports technology business that’s changing the way fans experience the game.

We’re working with a specialist in digital fan engagement, trusted by some of the biggest names in global sport. Their tech powers live data platforms, interactive content, and AI-led tools that help rights holders, broadcasters, and clubs connect with fans in smarter, more meaningful ways.

They’re now looking for a senior business development lead to drive new commercial opportunities across the UK. If you're a dealmaker with strong industry connections and a passion for digital transformation in sport, this could be your next move.

What you’ll be doing

• Drive enterprise-level sales with a focus on high-value, multi-year contracts.
• Own and deliver a new business revenue target of £1.5M+ annually.
• Close complex sales cycles involving multiple senior stakeholders across leagues, federations, and broadcasters.
• Activate your established UK network to accelerate pipeline generation and shorten sales cycles.
• Translate client challenges into tailored solutions across digital fan engagement, data platforms, and AI-powered video tools.
• Collaborate closely with internal product, delivery, and marketing teams to co-develop winning proposals.
• Ensure robust receivables management post-deal to maintain strong cash flow.
• Monitor emerging trends in sports tech to shape market positioning and product strategy.

This could suit you if…

• You bring 5+ years of B2B sales experience in sport, media, or tech with a consistent record of hitting revenue goals.
• You’ve closed six and seven-figure enterprise deals with C-level sports stakeholders.
• You have a strong network across rights holders, broadcasters, and top-tier clubs in the UK.
• You understand the digital sports ecosystem, data, OTT, AI, content workflows and how to position value within it.
• You excel in long, consultative sales cycles and enjoy influencing strategic decision-making.
• You’re a confident communicator and skilled negotiator who builds lasting relationships.

What you’ll get

• The chance to work with some of the most recognisable names in sport.
• Flexible, remote-friendly working across the UK market.
• A fast-moving, product-led environment shaping the future of fan engagement.

If you're a commercially driven sports tech expert who thrives on closing game-changing deals, let’s talk.

Apply today or reach out to harvey@icpsearch.com

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Business Development and Sales

• Industries

  Spectator Sports, Sports Teams and Clubs, and Broadcast Media Production and Distribution

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