End Date

Salary Range

We support flexible working – click here for more information on flexible working options

Flexible Working Options

Job Description Summary

Job Description

JOB TITLE: Customer Insight Copywriter Manager.

SALARY: £59,850pa to £73,150pa plus an extensive benefits package.

LOCATION: Bristol. Edinburgh, Leeds, Halifax or Chester.

HOURS: 35 hours, full time.

WORKING PATTERN: Our work style is hybrid, which involves spending at least two days per week, or 40% of your time, at one of the above the listed hubs.

At Lloyds Banking Group we believe that data is more than numbers — it’s the voice of our customers, the pulse of our business, and the foundation of our future. We’re looking for an experienced Insight Copywriter to join our team. This is a unique opportunity to shape how we communicate insight across the organisation — turning sophisticated data into compelling stories that drive action, influence decisions, and inspire change.

About the role

As our Insight Copywriter, you’ll be the bridge between data and storytelling. You’ll work closely with analysts, researchers, and senior partners to craft clear, engaging, and emotionally intelligent narratives from customer insights, behavioural trends, and market intelligence. Your words will help bring clarity to complexity and ensure our insights are not only understood — but remembered and acted upon.

This role is ideal for someone who thrives in a fast-paced, insight-rich environment and is passionate about the power of language to influence and inform.

Key responsibilities:

• Translate complex data and research into clear, compelling copy for a range of audiences and formats.

• Create stories that bring insight to life customer understanding and impact across written reports, presentations, and strategic documents.

• Collaborate with insight analysts, researchers, marketers, and business leaders to shape the narrative around customer behaviour and business performance.

• Ensure consistency of tone, clarity, and impact across all insight communications.

• Advocate for storytelling best practices and help embed a narrative-led approach across the wider insight function.

About you

• Copywriting expertise: Proven experience in copywriting, content strategy, or storytelling — ideally within financial services, consultancy, or a data-driven environment.

• Microsoft tools: Proficiency in Microsoft 365 (M365) tools — especially Word, PowerPoint, and Teams — to create, collaborate, and present insight-driven content effectively.

• Insight literacy: Strong understanding of customer insight, behavioural data, and research communication.

• Writing craft: Exceptional writing, editing, and conceptual thinking skills. Ability to simplify complex ideas without losing nuance or meaning.

• Proven experience: A portfolio that demonstrates your ability to inform, persuade, and inspire through written content.

• Cross group engagement: Confidence working with senior partners and cross-functional teams.

About working for us…

Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms. We want our people to feel that they belong and can be their best, regardless of background, identity, or culture. We were one of the first major organisations to set goals on diversity in senior roles, build a menopause health package, and a dedicated Working with Cancer initiative. And it’s why we especially welcome applications from under-represented groups. We're disability confident. So, if you’d like reasonable adjustments to be made to our recruitment processes, just let us know.

If you are excited by the thought of becoming part of our team, get in touch.

We would love to hear from you!

At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.

We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.

We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.

About the company

For over 250 years we’ve been making a difference to the lives of customers, businesses and communities. Today, we're still driven by our purpose of helping Britain prosper.We're part of an ever-changing industry and are currently on a journey to shape the financial services of the future, whilst supporting our customers’ changing needs.The scale and reach of our Group means we can offer a broad range of opportunities to learn, grow and develop. Our values-led culture and approach to inclusion and diversity means we can all make a real difference together.

Notice

Talentify is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

Talentify provides reasonable accommodations to qualified applicants with disabilities, including disabled veterans. Request assistance at accessibility@talentify.io or 407-000-0000.

Federal law requires every new hire to complete Form I-9 and present proof of identity and U.S. work eligibility.

An Automated Employment Decision Tool (AEDT) will score your job-related skills and responses. Bias-audit & data-use details: www.talentify.io/bias-audit-report . NYC applicants may request an alternative process or accommodation at aedt@talentify.io or 407-000-0000.