Senior Marketing Data Analyst – Sky Connect

Sky Connect, a division of Sky, is seeking a Senior Marketing Data Analyst to develop data‑driven solutions for go‑to‑market challenges, optimise brand and performance marketing, and drive marketing strategy.

What You’ll Do

• Run our Marketing Customer Database, ensuring data is segmented, cleansed and compliant for multiple marketing channels.
• Combine multiple sources to provide a 360 view, joining first‑ and third‑party data to gain practical insights.
• Deliver optimized datasets to drive prospect acquisition, customer retention and upsell campaigns, ensuring adequacy, accuracy and legitimacy of data.
• Feed requirements for appropriate platforms and solutions for data housing and analysis, improving across the data technology ecosystem.
• Leverage sophisticated data analysis techniques and algorithms to evolve segmentation models, better predict prospect and customer intent and eligibility for targeting.
• Lead a small team of data and reporting analysts.
• Be part of a Data Governance Forum, developing and owning policies, monitoring data quality, and implementing remediation strategies.
• Liaise with third‑party data providers on specific data requirements.

What You’ll Bring

• Passion for solving business problems with data and pioneering technology.
• Minimum 4 years’ experience in data modelling (segmentation, attribution, churn, predictive modelling) and knowledge of tools such as Modeller, Saas, Python.
• Data warehousing experience, including ETL skills and ability to combine information from different data sources.
• Strong business intelligence skills, bringing data to life.
• Big data and analytical skills, including SQL for large‑scale data transformation and analysis.
• Experience with cloud platforms (e.g., Google Cloud Platform) and data visualisation tools (Tableau, Datorama, Google Data Studio, Google Analytics).
• Statistical analysis skills to feed decision making.
• Critical thinking and problem‑solving, using data to solve business challenges.
• Management experience.

Team Overview

Sky Connect is a new, fast‑paced division focused on giving small businesses a better broadband experience. Join a supportive, collaborative team and grow alongside our business.

The Rewards

• Sky Q, for the TV you love, all in one place.
• A generous pension package.
• Private healthcare.
• Discounted mobile and broadband.
• Access a wide range of exclusive Sky VIP rewards and experiences.

How You’ll Work

Sky embraces hybrid working, combining unique office spaces with the convenience of working from home. Hybrid details will be discussed later in the recruitment process.

Your Office Base

Osterley Campus, 10‑minute walk from Syon Lane train station. Shuttle buses serve Gunnersbury, Ealing Broadway, and South Ealing tube stations. On campus, you’ll find subsidised restaurants, cafés, a Waitrose, a gym, a cinema, a car wash, and a beauty salon.

Inclusion

Sky is a Disability Confident Accredited Employer. We encourage applications from all candidates and make reasonable adjustments where appropriate.

Why Wait?

Apply now to build an amazing career with a brilliant team. We can’t wait to hear from you.

Just so you know: if your application is successful, we’ll ask you to complete a criminal record check. Depending on the nature of any convictions, we may have to withdraw the offer.