E-commerce Performance Marketing Manager

Be among the first 25 applicants. At Kimberly-Clark, you’ll be part of the best team committed to driving innovation, growth and impact. We’re founded on more than 150 years of market leadership and always looking for new ways to perform.

Role Overview

Reporting into the UK&I Country Leader, Personal Care and with functional dotted line to WCE & UK Marketing Director, you will be responsible for planning and executing e-commerce campaigns to increase brand awareness and sales across major retailers in UK&I.

Responsibilities

• Plan and execute e-commerce campaigns to increase brand awareness and sales.
• Manage rating and reviews campaigns, update optimize images and copy on all e-commerce platforms to maximize organic search and digital shelf (Amazon, brick and mortar).
• Liaison with Brand and Sales team on business requirements, leading campaign management across marketplaces with focus on Amazon, Tesco, JS, Asda and Morrisons.
• Develop and execute comprehensive online sales and e-commerce business development plans in collaboration with marketing, sales, supply chain and finance.
• Use data to understand, interpret and own customer/channel performance, proactively resolving challenges to achieve objectives.

What you’ll bring

Outstanding individuals who are highly motivated and possess the following:

Skills

• Self-motivated and able to work independently with entrepreneurial initiative.
• Build strong relationships with e-commerce partners.
• Set yearly target on key KPIs, monitor campaign performances, prepare, analyse & publish e-commerce dashboard.
• Plan and lead campaigns for product launches on e-commerce in collaboration with the marketing team.
• Provide analysis and strategies for improving sales performance, track media KPIs and A&P management.
• Gain market intelligence and competitive landscape mapping to identify emerging trends and opportunities.
• Close partner and agency agreements and onboarding initiatives.
• Experience in Amazon, Tesco, JS, ASDA and PPC tools.
• Strong customer focus with ability to develop consumer-led joint strategies.
• Proven experience forging and business relationships.
• Able to present recommendations in an influential manner.
• Excellent networking and stakeholder management skills.
• Strong commercial acumen - highly numerate with strong analytical skills.
• Solid communication, presentation and negotiation skills.
• Outstanding interpersonal and collaboration skills.
• Exceptional time management skills, prioritizing tasks effectively.

Knowledge & Qualifications

• Educational qualification: MBA/Postgraduate degree in Digital marketing (desired).
• 4-5 years relevant experience in handling FMCG category or performance marketing agency.
• Analytical ability, execution excellence, accountability for business results and growth mindset.
• Agility and attention to detail, ability to multi-task and cope with business dynamics.
• Strong MS Excel skills – independently analyze data, derive insights and hypothesize.

Benefits

Competitive pay and benefits including gym memberships, private medical insurance, dental cover, employee assistance programme, cycle to work scheme, critical illness cover, travel insurance, and a market leading defined contribution pension scheme. Flexible work schedules and parental leave can be tailored to meet specific individual needs.

Equal Opportunity

Kimberly-Clark is a committed equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status or any other characteristic protected by law.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.