Overview

At Seeker, we specialise in pioneering advanced organic growth strategies built to thrive in today\'s ever-evolving digital landscape. As an AI-enabled agency at the forefront of innovation, we blend emerging tech capabilities with creative storytelling to deliver measurable impact for ambitious brands. Transparency and client-centricity are the foundations of our approach, fostering strong, long-lasting partnerships through trust and open communication. We believe in collaboration, continuous learning, decisive action, and excellence in everything we do.

The Role

We’re looking for a Senior-level Freelance Digital PR Consultant to join us on a 4-month contract. This role is ideal for an experienced digital PR professional who thrives on innovation, loves diving into data, and has a proven track record of landing coverage that drives measurable results.

You’ll lead ideation and campaign delivery for a range of clients across multiple sectors, contribute to strategic planning, and help shape the future of our digital PR offering through research and experimentation with future PR AI solutions.

Engagement & Details

Length: 4 months, with potential for extension

Engagement: Freelance / Contractor basis

Location: Remote (with option for hybrid if UK-based)

Start Date: Immediate / flexible

How to Apply

If you’re excited about combining creativity with strategy, data with storytelling, and AI with human insight, we’d love to hear from you. Please share your portfolio of recent campaigns alongside your application.

Responsibilities

Ideation & Strategic Planning

• Lead creative ideation for clients and new business pitches, using both traditional and AI-powered tools
• Develop data-driven campaign concepts aligned to client SEO goals and target audiences
• Create and present compelling pitch decks and strategies to senior stakeholders
• Stay ahead of media trends and identify reactive opportunities before competitors
• Direct strategy and execution of multiple high-impact digital PR campaigns
• Use AI tools for data analysis, trend spotting, and brand visibility optimisation
• Deliver campaigns that exceed KPIs: coverage, link quality, and brand search presence
• Experiment with innovative campaign formats such as interactive tools, visualisations, and multimedia content

Research, Outreach & Media Relations

• Apply advanced prospecting techniques using tools like BuzzSumo and Ahrefs
• Build and maintain relationships with top-tier journalists and editors
• Secure exclusive coverage and negotiate strategic media partnerships
• Create sector-specific outreach strategies tailored to client verticals

Performance & Analytics

• Track, analyse, and report on campaign performance using advanced metrics
• Deliver insights and actionable recommendations for future strategies
• Produce thought leadership insights from data and trend analysis
• Collaborate closely with SEO and Content teams to deliver integrated campaigns
• Support new business opportunities with creative ideas and strategic insights
• Contribute to the evolution of Seeker’s AI adoption in PR workflows

Essential Experience & Skills

• 5–6 years’ experience in Digital PR, with at least 2 years in a senior/lead capacity
• Proven campaign portfolio demonstrating creative excellence and measurable results
• Strong data confidence and ability to craft compelling data-led stories
• Strategic thinker with proven ability to connect PR activities to business outcomes
• Exceptional writing skills across formats and tones of voice
• Existing relationships with UK national and trade journalists
• Experience mentoring or leading PR teams/projects
• Tech-savvy with strong working knowledge of PR tools and enthusiasm for AI innovation