Overview

Tide is building a business management platform to save small businesses time and money. We provide members with business accounts and related banking services, plus a comprehensive set of connected administrative solutions from invoicing to accounting. Launched in 2017, Tide is used by over 1 million small businesses worldwide and serves UK, Indian and German SMEs. Headquartered in London with offices in Sofia, Hyderabad, Delhi, Berlin and Belgrade, Tide employs over 2,000 people.

The Role

Head of Product to lead Tide’s Wealth Services. You will own and scale our savings and investment proposition for SMEs and sole traders, set the vision and roadmap, and balance short-term growth with long-term scalability. You will work closely with engineering, design, data, compliance, and commercial teams to deliver high-impact features, while leading a small product team and being accountable for commercial and product success metrics.

Responsibilities

• Own the product strategy and roadmap for savings, investment accounts and related Wealth Services for SMEs and sole traders.
• Lead the full product lifecycle — discovery, delivery, launch, and optimisation — across web, app, and partner channels.
• Manage and grow a small product team, mentoring and recruiting as the portfolio scales.
• Define and deliver against key commercial and product metrics (deposits, activation, retention, AUM, cross-sell).
• Partner with engineering, design, data, compliance, finance, operations, and commercial teams to deliver compliant, high-quality features.
• Build and run a test-and-learn programme (A/B, MVT, experiments) to inform prioritisation and improve journeys.
• Use analytics to segment customers, track performance, and present actionable insights to stakeholders.
• Optimise customer journeys and cross-sell strategies to drive adoption and lifetime value.
• Oversee go-to-market planning, pricing, and relevant commercial partnerships.
• Continuously identify and implement product and process improvements, balancing innovation with regulatory and operational needs.

What We Are Looking For

• 10+ years in product management, with 3+ years in savings, deposits, or wealth products.
• Proven track record launching and scaling savings accounts or similar products.
• Experience leading product teams and managing end-to-end delivery.
• Strong commercial ownership, including roadmap, P&L, and pricing strategy.
• Deep understanding of deposit mechanics, interest modelling, partner integrations, and UK regulatory frameworks.
• Skilled in defining success metrics, running experiments, and applying data-driven decision-making.
• Excellent stakeholder management and communication skills.
• Experience working with banking partners, vendors, and in fast-paced fintech environments.
• Pragmatic, delivery-focused, adaptable, and detail-oriented.

What You’ll Get In Return

• Flexible working options
• Share options
• Group Life Insurance
• Vitality Health Insurance, focusing on mental and physical wellbeing
• 25 days holiday with the option to buy extra days
• 3 days for L&D or volunteering per year
• £1,000 professional L&D budget per year
• Salary sacrifice benefits such as Cycle to Work scheme and pension contribution
• Spacious brand-new office near Old Street with an all-day snacks bar
• Enhanced family-friendly leave
• Sabbatical leave

Tidean Ways of Working

We champion a flexible workplace model that supports both in-person and remote work to suit the needs of our teams. While remote work is supported, we value face-to-face interaction to foster team spirit, with offices designed as hubs for innovation and collaboration.

We Are One Team

We are committed to an inclusive culture where diversity of backgrounds and experiences is celebrated. Our Tideans come from varied backgrounds and experiences, and we strive to ensure everyone’s voice is heard.

Your personal data will be processed by Tide for recruitment purposes.

We are an equal opportunity employer and welcome applicants from all backgrounds.

Job Details

• Seniority level: Executive
• Employment type: Full-time
• Job function: Product Management