This is where creativity meets strategy. As a member of the Baxter Marketing team, you will work on designing, developing and implementing marketing programs and pricing strategies. You'll leverage your expertise to present our life-sustaining and live-saving products and services to the relevant market sector. Working in collaboration with the sales and technical teams, there will be opportunity for learning, development and future career growth across a variety of fields within Baxter.

What you'll be doing

• Support the go-to-market strategy for new product launches, ensuring alignment with market needs and regulatory requirements.
• Implement product positioning, value propositions, and messaging that connect with target audiences.
• Develop activation plans aligned to the MAP and focus areas for the business (Marketing Activation Plans).
• Facilitate the appropriate use of marketing tools and materials across the commercial organisation.
• Drive communication and positive customer experience for Field Corrective Actions / Quality issues in the field.
• Ensure consistent messaging across all channels.
• Leverage the existing installed base to drive sustainable growth in key focus areas.
• Be the brand / product ambassador.
• Support the Product Lifecycle and End of Life management.
• Aid in the completion of NHS / HSE tenders, frameworks and national procurement providers.
• Work with distributor partners to ensure appropriate messaging and product representation.
• Establish relationships with key stakeholders, including healthcare professionals and internal sales teams.
• Support with customer engagement strategies that enhance customer experience and loyalty, utilizing feedback to inform product development and marketing efforts.
• KOL development.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 2-3 years in product management.
• Proven track record of developing and executing successful marketing strategies in the UK, Ireland, and Nordic markets.
• Strong analytical skills and organisational skills.
• Experience of a matrix organisation engaging and influencing commercial and functional leaders preferred.
• An effective communicator.

At Baxter, we believe every person—regardless of who they are or where they are from—deserves a chance to live a healthy life. It was our founding belief in 1931 and continues to be our guiding principle. We are redefining healthcare delivery to make a greater impact today, tomorrow, and beyond.

Our Baxter colleagues are united by our Mission to Save and Sustain Lives. Together, our community is driven by a culture of courage, trust, and collaboration. Every individual is empowered to take ownership and make a meaningful impact. We strive for efficient and effective operations, and we hold each other accountable for delivering exceptional results. Here, you will find more than just a job—you will find purpose and pride.

Baxter is committed to supporting the needs for flexibility in the workplace. We do so through our flexible workplace policy which includes a required minimum number of days a week in our Reading office. This policy provides the benefits of connecting and collaborating in-person in support of our Mission. The flexible workplace policy is subject to local laws and legal requirements. At its discretion, Baxter may decide to adjust, suspend, or discontinue as business needs change.

Benefits

• Competitive total compensation package
• Professional development opportunities
• High importance placed on work life balance
• Pension
• Health Insurance
• Life Assurance

Our company is enriched by a diverse population of individuals in more than 100 countries that work to solve, innovate, manufacture and drive better healthcare options for patients around the world.