Job Overview

Retail and Education Executive – L'Oréal Dermatological Beauty (LDB) – South area (Reading). This role supports the growth of our brands through comprehensive in‑store training, targeted virtual training for e‑retailers, content creation, effective merchandising, retailer conferences and engaging sales events to drive sell‑out across all our retail partners. You will also manage advocacy programs and support National Account Managers to secure training projects for their retailers.

Key Responsibilities

• Build strong relationships and foster engagement with key staff, store management and stakeholders to enable brand advocacy.
• Monitor and review sales and performance with LDB and agency advisors and retailer store managers, providing insights and fostering transparent relationships.
• Work closely with Large Chains Business Development Managers to support key independent doors' performance via quarterly NPD training.
• Ensure merchandising guidelines are followed in‑store to maintain brand image and coach skincare advisors for continuous improvement.
• Provide feedback on major stock concerns and promotional compliance issues.
• Offer creative ideas to develop the business across all retailers.
• Plan, set up and staff stands at key retailer conferences and trade shows to promote brand knowledge and drive commercial objectives.
• Support retailer head office events (e.g., Superdrug, Boots) attendance and preparation.
• Support e‑retailers with blog content on an array of skin subjects.
• Collate continuous data on advisor and store receptivity to training, and monitor knowledge improvements and brand advocacy.
• Complete all reports accurately, legibly and on time.
• Recruit advisors to the LDB academy learning platform and support where needed.
• Perform to personal targets.
• Line‑manage LDB and agency skincare advisors within your designated area.
• Deliver comprehensive training to retailer advisors (1:1 or small group), encompassing full brand, franchise, NPD, skin diagnosis services and personalised product recommendations to drive new customer recruitment and sales performance.
• Support retailer upskilling conferences and seminars and provide regular NPD training for key e‑retailers.
• Lead by example, generating retail sales through successful active‑selling demonstrations.

Qualifications & Experience

• Previous training and sales experience within the beauty/healthcare industry.
• Commercial acumen – in‑depth understanding of commercial drivers, sales techniques and customer service.
• Strategic thinking – innovation, entrepreneurship and the ability to manage complexity.
• Brand and product expertise – strong knowledge in skin and cosmetic science with sensitivity to the metier.
• Logistics and execution – experience in organising and delivering events.
• Clean driver’s licence for manual transmission cars.

Skills

• Exceptional communication and presentation skills, with a passion for public speaking and the ability to inspire, motivate, coach and develop people.
• Strong organisational skills, with excellent attention to detail, capable of managing budgets for training and events efficiently.
• Demonstrated relationship‑building expertise, fostering strong, trustworthy connections internally and externally.
• Profound commercial and sales awareness, understanding how actions drive store sales and constantly seeking ways to exceed expectations.
• Deep passion for the cosmetics industry and LDB brands, staying current with trends and consumer profiles to transmit consumer centricity.
• Resilience, tenacity and creativity in overcoming challenges and maximizing training effectiveness, even when working autonomously.
• High self‑motivation and adaptability, capable of managing a designated territory effectively and diligently.
• Proficiency in IT tools for timely data entry, reporting and territory management.
• A strong desire for continuous growth, ready to go "above and beyond" and contribute to a collaborative environment.

EEO Statement

At L'Oréal, we take pride in creating a diverse, equitable and inclusive environment where everyone is welcome and their contributions are valued. When we recruit, hire, train, promote or engage in any other employment practice, we are committed to being an inclusive employer regardless of race, religion, gender identity, sexual orientation, national origin, age, socioeconomic status, medical condition or disability, or any other protected status.

Benefits Overview

L'Oréal offers a competitive benefits package, including private medical and dental insurance, gym memberships, mental health support, enhanced family leave, flexible hybrid working, competitive salary and benefits such as share options, pension plan, profit‑share scheme and significant discounts on L'Oréal product lines.