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Who we are

We are William Reed.

We are a global media group delivering exceptional content through events, digital, data & insight.

From agribusiness, ingredients and food processing, to retail, hospitality & fine dining – we provide the inspiration, insight and connections to power our customers’ success.

We have offices in Gatwick, Brighton and London, UK; Montpellier, France; Singapore and Chicago, US. In line with the Company’s current Agile Working Policy, the successful candidate would be eligible to work part of the week from our London office and to work remotely for the rest of the week.

Position

Position: Full time – permanent

Location: London / Hybrid

Are you a proactive, ambitious and results-driven sales professional who excels at building strong relationships and acquiring new clients? Are you passionate about identifying new opportunities and driving business growth?

We have an exciting opportunity for a Senior Business Development Manager to join our highly ambitious, London-based, food and drink consultancy, Lumina Intelligence. The Senior Business Development Manager is responsible for building strategic relationships with clients, prospects and business partners for Lumina’s solutions which inspire its customers with expert insight and world-class data powered by analytical thinking, outstanding expertise, and leading technology.

A key aspect of this role is delivering exceptional customer service to retain and renew existing partnerships, but moreover the role would ideally suit someone who thrives on the excitement of winning new business and driven to exceed personal targets while playing a pivotal role in achieving overall company commercial goals. Enabling Lumina Intelligence to retain their reputation as the go-to destination for insights and intelligence in the food and drink industry.

What you’ll be doing:

• Generating, nurturing, and closing new business sales leads across the Lumina Intelligence product portfolio
• Managing, negotiating, and securing contract renewals with strategic Lumina Intelligence clients
• Conducting 3/6/9-month check-ins with clients and keeping them informed of the latest Lumina updates
• Delivering against an individual upsell target aligned to clients within your portfolio
• Proactively identifying opportunities for ad hoc projects within existing and prospective client accounts
• Developing and maintaining a robust sales pipeline across new business and existing clients
• Understanding prospect and client insight/data needs and aligning them with their business strategy
• Writing detailed commercial proposals—from client brief to pitch—incorporating costs and timelines
• Attending conferences and networking events to build relationships and uncover new sales leads
• Demonstrating in-depth product knowledge and articulating Lumina’s value to client business goals
• Delivering compelling demos of Lumina Subscription Products that showcase their benefits and impact
• Collaborating with the wider Lumina Intelligence team and William Reed group to identify prospects and support product development
• Maintaining accurate and up-to-date records in CRM systems
• Re-engaging with lapsed clients to explore renewed opportunities
• Communicating directly with clients and prospects about Lumina webinars and product tours
  
  

• Strong experience in a B2B environment is essential, preferably within insights, data, or consultancy services, though specific sector experience is not essential
• A proven track record of building, nurturing, and expanding high-value client relationships, with strong networking skills and a natural ability to influence and engage senior stakeholders
• Strong commercial acumen and a strategic mindset, with the ability to identify growth opportunities, develop tailored solutions, and confidently close complex deals
• Deep understanding of consultative sales techniques, with the ability to match product capabilities to client business needs and clearly articulate value propositions
• Exceptional communication and presentation skills, both written and verbal, with the ability to simplify complex insights and present with clarity and confidence
• A proactive approach, demonstrating high levels of initiative, drive and determination in a fast-paced, target-driven environment
• A collaborative mindset and the ability to work cross-functionally, contributing to both individual and team success
  
  

• 25 days annual leave in addition to bank holidays – increasing by one additional day after 6 years, up to a maximum of 30 days.
• An additional day of leave for you to take on a cultural celebration day or on your birthday if you like. A day for you! At William Reed, we call this our “MeDay”.
• A volunteer day to take for supporting a chosen charity and giving back to the community.
• Contributory Pension
• Life Assurance Scheme
• Group Income Protection
• Enhanced family-friendly leave pay entitlements
• Wellbeing benefits, including: A health care cash plan, Employee assistance programme, Virtual GP service and Access to health & wellbeing resources and tools.
• Cycle to Work Scheme
• Electric Car Scheme
  
  

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Industries

  Book and Periodical Publishing

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