Overview

Join to apply for the Account Manager - Client Leadership role at Mindshare.

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com.

Mindshare: A Leading WPP Media Brand

Mindshare delivers Good Growth for its clients. As “Growth Architects," we drive growth that benefits all stakeholders — better for people, planet, and business — by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.

Role Summary and Impact

A key player within MindShare’s Ford Media team the Account Manager works closely with Ford’s Media and Marketing function and WPP’s Ford teams to ensure Ford delivers on its Business Solution and electrification vision. Media plays a proactive role in delivering this as well as supporting Ford’s short term sales goals.

The successful candidate will partner with many WPP and Mindshare teams including: media strategy, channel strategy & activation, analytics, creative, and others to ensure best in class media support across the Ford Pro Business Unit.

• Support media coordination - Be a Ford Pro expert and the go-to internally for all insight and reporting queries. Communicate the ambition, KPIs and performance goals and how campaigns drive towards these.
• Support the business unit lead in partnering with the Ford Media Client to understand Ford Pro measurement, usage, and relationship of brand and performance media, including how to invest in both, and how to evaluate and maximize return on those investments against Ford business objectives.
• Support the Business Unit Lead in building Mindshare market relationships with key stakeholders by gaining a deep understanding of local market campaigns and being able to tell this story back to our key client stakeholders.
• Support the operating and engagement models ensuring effective dissemination of information, continual engagement and collaboration with cross functional teams, alignment and education between global teams.
• Key connector between the client & our internal activation team/channel strategy – ensuring we’re delivering best in class media campaigns against client objectives, driving optimization and performance.
• Identify opportunities in existing campaigns, plans and programs over the immediate and long-term horizons through effective data analysis and dashboards.
• Responsible for analysis and client storytelling across campaign results/EOCs/PCAs etc.
• Work in lock step with Strategist to campaign findings and trends help inform future strategy and planning workstreams.

Skills And Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

ATTITUDE

• Has the ability to create strong partnerships and relationships to partner deeply with key stakeholders and become over time a trusted advisor who can inform decision-making and happy to give an opinion in ambiguous situations
• Brings a passion for B2B media reporting and insights, helping to optimize and deliver remarkable omni-channel programs
• Curious and interested in topics and debate around the media and digital industry
• A natural storyteller with an ability to adapt communication and style and navigate through roadblocks
• A team player who is interested to learn more about the world of media and the automotive industry
• Ability to navigate groups and organizations with matrixed and sometimes conflicting perspectives and goals
• Calm approach to managing urgent deadlines
• A mindset of continuous development & curiosity across all disciplines
• An interest in how creativity and data join to deliver tangible results
• Passion for turning analytical data into client stories

Skills

• 3 years+ of strong B2B media experience with a natural flare for creating actionable insights. Ideally looking at a local and global level.
• Well versed in digital media channels and how these connect to show a broader picture.
• Competent in Excel and ideally experience with Power BI (front and back-end) and reporting tools.
• Confidence in client facing communication & presentation
• To be data-driven and detail oriented, questioning wisdoms and suggesting new approaches
• Confidence in presenting conceptual topics in a simple, meaningful manner, with the ability to transform marketing challenges into solutions
• A thorough understanding of how digital media supports and integrates with other media channels, both owned and paid

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK based role and requires individuals to have the right to work in this location.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Find more information about the role and how to apply in Mindshare's career page.