Assistant Brand Manager, Mas+ by Messi
New Today
About us
Mark Anthony Brands UK is an entrepreneurial drinks company built from the ground up by thinking differently, innovating, and doing the unexpected. Our company is rooted in family values, a bold vision, and relentless determination to continuously raise the bar and make a positive difference in consumers' lives. Founded in 1972, we’ve grown organically from a one‑person import wine business into an international drinks company whose hallmarks include a portfolio of luxury wineries and iconic beverage brands including White Claw Hard Seltzer, Mikes Hard Lemonade, Cayman Jack, Glendalough Whiskey & Gin and Ms by Messi.
At Mark Anthony Brands we hire passionate people because nothing great is done without passion. We trust those closest to the work to do what’s right and act like owners. We are growing a lasting legacy where people come first.
Location
Your primary place of work will be our new London office near Blackfriars Bridge. We love the vibrant atmosphere of our office which fosters collaboration and celebration. That said, we also value the flexibility and productivity that working from home can provide, so we offer a hybrid work arrangement to support our staff’s needs.
What you’ll do
As our new Assistant Brand Manager for Ms by Messi you will be responsible for ensuring the smooth delivery of global marketing initiatives by managing budgets, streamlining asset and sampling tools, and driving effective campaign execution in partnership with the brand teams.
Join our global brand team for Ms by Messi and learn what it takes to launch a brand‑new brand into the world.
Additional key responsibilities include:
Be accountable for the annual marketing budget for the Ms by Messi Global Marketing Team, including raising and tracking purchase orders (POs) and partnering with Finance to ensure spend is on track.
Act as the team expert on the Bynder internal asset management system, driving adoption and best‑in‑class usage across global and local teams.
Own and manage the Global Sampling toolkit supporting local markets with their activations, consolidating learnings and optimizing cost per contact and brand impact.
Partner with brand teams to support campaign execution, taking ownership of specific elements such as public relations (PR) or activations.
Provide guidance to local markets on sampling plans to ensure consistency and alignment with global strategy.
Track and report on campaign and sampling KPIs, identifying opportunities to improve effectiveness and efficiency.
Collaborate with cross‑functional stakeholders including Finance, Legal / Compliance, Digital Centre of Excellence, Shopper Marketing and local market teams to ensure smooth delivery of initiatives.
Support continuous improvement in marketing processes, tools and systems to streamline workflows and maximize impact.
What you’ll bring
- Bachelor’s degree in Business, Marketing, Commerce, or a related field.
3 years experience in marketing, ideally within a global or multi‑market environment.
Proficiency in budget management processes, including raising and reconciling purchase orders (POs).
Familiarity with asset management systems (e.g., Bynder) and campaign execution tools.
Demonstrated ability to work with internal stakeholders and external agency partners to deliver successful marketing activations.
Who you are
- Strong collaboration skills, working cross‑functionally and knowing when to influence, when to collaborate, and how to manage complex fast‑paced workloads.
- Sophisticated organizational skills, including the ability to prioritize and manage multiple projects.
- Have a positive, proactive, can‑do attitude and an ambitiously curious mindset to be the best in your craft.
- Creative thinker with an eye for detail and a passion for delivering premium shopper experiences.
- Passionate about culture trends and digital innovation as well as a deep understanding of the drinks market landscape.
- Self‑motivated with a sound sense of ownership and accountability.
- Excellent problem‑solving and project‑management skills.
- Result‑driven and can handle ambiguity.
We thank all candidates for their curiosity about MAB UK and we will get in touch with those candidates that are under consideration. If you are contacted for an interview and require accommodation during the recruitment process, please contact your recruiter.
Mark Anthony Brands is an equal opportunity employer. We encourage applications from individuals of all backgrounds who are eligible to work in the UK.
Key Skills
Digital Marketing, Marketing, Management Experience, Profit & Loss, Analysis Skills, Microsoft PowerPoint, Market Research, Project Management, Product Management, P&L Management, Product Development, Branding.
Employment Type
Full‑Time
Department / Functional Area
Marketing
Experience
Years: 3 (minimum)
Vacancy
1
Manager
Manager
- Location:
- Greater London
- Salary:
- £80,000 - £100,000
- Job Type:
- FullTime
- Category:
- Marketing & Media
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