Brand Experience Manager - UGG

At Deckers Brands, Together, Every Step is a promise kept that every employee could bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us.

COME AS YOU ARE

We believe that the company you build is defined by the company you keep. We believe that a diverse, inclusive culture drives creativity and success. We believe that open hearts and minds together can unleash the potential of a brilliant mix of people—in every corner of Deckers. We strive to create a workplace that values ALL people, where we embrace differences, and everyone feels empowered to bring their full, authentic selves to work. Because the more perspectives we share, the better we can be.

The Role

Reporting to the Head of PR, the Brand Experiences Manager oversees the strategy, development, and execution of pinnacle brand experiences that resonate with our target consumer. Spanning across PR, influencer, and community events, this role creates unforgettable experiences that enhance the UGG brand's presence across the EMEA region.

Your Impact

• Drive the overall short & long-term Experience and Events Strategy and execution in key cities across the EMEA region
• Build event strategy specifically for our target consumer, developing robust, engaging, and out-of-the-box event concepts that tap into cultural nuances in key markets & cities
• Work closely with appropriate global stakeholders to review concepts for Brand Experiences such as Feel House & reinterpret for the EMEA region as appropriate
• Collaborate with cross-functional teams including brand, trade, media, and more to maximize events and bring them to life
• Lead all internal communications around events, including sharing details with cross-functional teams
• Deliver KPI reports that inform future strategies for Brand Experiences
• Create recaps summarizing events, calling out key learnings and future opportunities
• Own logistics, including critical path, event one-sheet, and vendor selection and management
• Suggest and onboard partners that help communicate and amplify the brand's story, contribute to guest lists
• Manage event budget, inclusive of all event items, and submit invoices
• Share industry best practices and examples from competitor brands on a monthly basis
• Continually research new venues, vendors, and experiences-related opportunities

Who You Are

• A team player, who thrives working in a cross functional collaborative environment
• Someone who has ability to thrive in a fast-paced, agile environment
• Excellent communicator
• Creative and passionate about the industry

We would Love to Hear from People with

• Fashion / footwear / lifestyle industry experience is desirable
• Experience in event strategy and execution
• Experience in 3rd party / agency selection and management
• Highly organized and detail-oriented
• Proficient in Microsoft Word, Excel, and PowerPoint

What We Will Give You

• Competitive Pay and Bonuses - We've created a variety of competitive compensation programs to foster career development, reward success and to show our employees just how much they're valued.
• Generous Holidays + Bank Holidays & some time away from work - on top of generous holiday allowance, we can generally take advantage of half day Fridays providing our work is finished for the week.
• Extras, discounts, perks & volunteering opportunities - Being a valued member of the Deckers Brands team means more than just a pay-check. From generous discounts to community-based programs, we offer a variety of cool extras.
• Growth and Development - Deckers Brands was built on the idea of pursuing passion. That's why we offer extensive opportunities and support for personal and professional development including Global Mentorship Programme
• Hybrid & Flexible Working Environment

Equal Employment Opportunity

Diversity and inclusion are key to our success. We are proud to be an equal opportunity employer and our employees are people with different strengths, experiences and backgrounds who share a passion for our brands. We welcome qualified applicants embracing their race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, military or veteran status, mental or physical disability, medical condition and all of the other beautiful parts of your identity.