Join to apply for the Commercial Product Manager & Strategist, Advertising (12-month FTC) role at myGwork - LGBTQ+ Business Community

9 hours ago Be among the first 25 applicants

Join to apply for the Commercial Product Manager & Strategist, Advertising (12-month FTC) role at myGwork - LGBTQ+ Business Community

This job is with Financial Times, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

About Us

The Financial Times is one of the world’s leading news organisations, globally recognised for its authority, integrity and accuracy, with a mission to deliver quality information and services worldwide.

At the FT, curiosity thrives and ambitious thinking is rewarded. Here, you’re given the chance to reach millions, create work that matters and deliver impartial journalism in a polarised world.

In our warm, collaborative culture, you’ll connect with a diverse community of experts who support your growth, career aspirations and wellbeing.

Your future at the FT will be filled with opportunities that challenge and inspire you. With no fixed path, you’ll discover new skills and forge a career that can take you anywhere.

Build a newsworthy career at the FT.

Our Commitment to Diversity, Equity and Inclusion

We believe in the power of unique perspectives and want all voices in our organisation to be heard, respected and valued. A supportive workplace is one where employees feel they can be themselves and operate to their full potential. We are committed to removing barriers for everyone, with a focus on addressing those faced by underrepresented groups.

Purpose of the role

The Commercial Product Manager & Strategist sits within the Global Revenue Operations team in FT’s Commercial Department, which is responsible for product development, ad tech, workflows, data, and business intelligence. Supporting the Commercial Innovation Director, this role drives the creation and integration of new advertising products and finds opportunities for revenue growth. It gives to the development of innovative commercial offerings, handles tech and vendor partnerships, and ensures flawless internal workflows and audience targeting. The postholder owns product strategy within defined workstreams and partners with campaign teams to apply the most effective solutions for high-value clients. Combining deep expertise in marketing and media strategy with strong ad-tech proficiency, the role is central to aligning product innovation with broader business goals specifically improving FT’s ability to deliver against advertisers’ marketing objectives.

Key Responsibilities

• Develop consultative, performance-led commercial product strategies.
• Leverage FT’s first-party data to improve audience targeting and campaign planning.
• Collaborate with product, sales, delivery and marketing teams to launch scalable advertising solutions.
• Build sales enablement tools and frameworks that support consultative selling.
• Track product benefits, campaign performance, and troubleshoot discrepancies with external suppliers.
• Chip in to FT’s premium advertising proposition through market and tech innovation.
• Work cross-functionally to ensure detailed internal workflows and actionable business intelligence.
  
  

• 5+ years in media, with validated grounding in media planning and ad-tech.
• Solid understanding of digital targeting, first-party data and performance metrics.
• Demonstrated ability to turn insights into impactful commercial solutions.
• Familiarity with industry systems (e.g. DFP, DCM, analytics platforms).
• Confident communicator, able to simplify sophisticated ideas across teams.
• Strategic problem solver with a results-oriented approach.
  
  

• Experience with AI or automation tools in campaign planning or reporting.
• Shown success developing and launching digital commercial products end-to-end.
• Knowledge of marketing theory and brand strategy principles.
• Ability to convey technical insights to non-technical audiences.
  
  

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Product Management and Marketing

• Industries

  Newspaper Publishing

Referrals increase your chances of interviewing at myGwork - LGBTQ+ Business Community by 2x

Sign in to set job alerts for “Commercial Product Manager” roles.

London, England, United Kingdom 1 week ago

London, England, United Kingdom 2 weeks ago

Greater London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 1 week ago

Digital Marketing Executive (Affiliates and Display)

Creative Brand Content Manager - Topshop/Topman

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 1 week ago

London, England, United Kingdom 1 week ago

Brand Partnerships & Marketing Manager [Fashion]

Hammersmith, England, United Kingdom 1 day ago

Retail Brand Marketing Manager - 9 Month FTC

Director of Marketing and Communications, UK

London, England, United Kingdom 3 weeks ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 5 days ago

London, England, United Kingdom 2 weeks ago

Product Marketing Manager, Creative Products, UK

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 4 days ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 1 week ago

London, England, United Kingdom 1 week ago

Senior Brand Communications Manager Ice Cream and Snacks

Uxbridge, England, United Kingdom 1 week ago

London, England, United Kingdom 3 weeks ago

Greater London, England, United Kingdom 1 week ago

London, England, United Kingdom 5 days ago

London, England, United Kingdom 3 weeks ago

Assistant Brand Manager - Healthy Food SME Brand

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 3 days ago

Marketing Manager - Exciting Food-tech Startup

London, England, United Kingdom 2 weeks ago

London, England, United Kingdom 2 months ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.