Corporate Brand Management Coordinator

工作概要:

Job Title

Corporate Brand ManagementCoordinator

Department

EMEA UK Marketing

Line of Business

Brand Management

Contract Type

Full Time Employee

Location

Hammersmith

Reports To

Senior Manager Corporate Brand Management & Ad tier

Direct Reports

N/A

This is an office-based role. 4 days working in the Hammersmith, London office with 1 day working from home (Monday or Friday).

Be you, be here, be part of the story!

At The Walt Disney Company, magic is more than just a word; it's a way of life. For a century, we've been inspiring imaginations, celebrating diversity, and bringing families together through our beloved stories, characters, and experiences. From our iconic theme parks and resorts to our groundbreaking films, television shows, interactive media and products, we're dedicated to creating magic that knows no bounds.

Overall Purpose of the Role

Corporate Brand Management (CBM) EMEA’s role is to protect the integrity and health of TWDC’s brands and characters, by applying the highest brand standards across all LOBs.

This Co-Ordinator role supports the wider CBM team in ensuring there is complete comprehension & application of brand guidelines across all lines of business and that the correct approval processes are understood and implemented.

It is a highly collaborative role, to support LOB’s efforts to create brand enhancing products, marketing campaigns, partnerships and experiences which meet their business objectives as well as TWDC brand standards.

CBM is solutions orientated & helps teams to navigate the guidelines and approval processes for excellent results.

As a small team the Co-Ordinator will work across all levels, so there is an expectation of diplomacy and gravitas required.

The Co-Ordinator will need to be flexible, and adaptable as no 2 days are the same in this role.

Areas of Responsibility

• Admin support for the team including deck templates and minutes from brand Clinic

• Administration for Approval Systems including PAS, OPA and ELS

• Reporting from various approval work streams

• Development and maintenance of Disney Approval systems including liaising with IT and ensuring user lists are up to date

• Brand training admin support and reporting

• Support the CBM team in consultation and approvals throughout the business when required including influencer and prize package approvals

• Actively review and feedback on assets for Disney Consumer Products through OPA system

• Approve and review submissions through the Fort D system, ensuring they meet our nutrition policy

• Represent CBM in brainstorms and solution workshops throughout the business

• Support Manager and Director on the review, assessment and tracking of Nat Geo promotional concepts

• Keep brand contact lists and documents up to date

• Asset sourcing for brand touch point projects

• Support the team on other ad-hoc tasks as projects arise

• Keep abreast of new brand impact topics and competition activation reviews.

Areas of Accountability (Strategic Impact, Financial, Management, Relationships)

This role will:

• Support the Senior Manager and Manager in their daily roles and Director when required

• Have a good knowledge on priority franchise strategies and contacts

• Be the team expert on PIXAR titles

• Understand the brand positioning and consumer perspective from the insights team to inform guidance

• Build and maintain constructive relationships across the organisation at various levels.

• Great brand ambassador at all times

• Appreciate and recognise market-specific business needs and brand challenge

Experience and Professional Qualifications Required

• Strong communicator across all levels of the business

• Keen and competent presenter to small and big audiences

• Excellent IT skills

• Creative thinker

• Solutions orientated

• Extra language an advantage

• EMEA Travel may be necessary on occasion

The Perks

• 25 days annual leave
• Private medical insurance & dental care
• Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
• Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
• Disney+ Subscription
• Excellent parental and guardian leave
• Employee Resource Groups – WOMEN @ Disney, Disney DIVERSITY, Disney PRIDE, our new disability & neurodiversity focused group - ENABLED, and our Mental Health & Wellbeing Group, TRUST.

The Walt Disney Company is an Equal Opportunity Employer. We strive to be a diverse workforce that is representative of our audiences, and where all can thrive and belong. We are committed to building a team that includes and respects a variety of voices, identities, backgrounds, experiences and perspectives.

關於 The Walt Disney Company (EMEA):

Disney EMEA 旨在透過在 29 個國家的辦事處在 59 個市場營運的超過 6,000 名員工團隊在極其多樣化的多個國家推動增長、創新和品牌親和力。

關於 The Walt Disney Company:

Walt Disney Company 連同其子公司和聯營公司，是領先的多元化國際家庭娛樂和媒體企業，其業務主要涉及三個範疇：Disney Entertainment、ESPN 及 Disney Experiences。Disney 在 1920 年代的起步之初，只是一間卡通工作室，至今已成為娛樂界的翹楚，並昂然堅守傳承，繼續為家庭中每位成員創造世界一流的故事與體驗。Disney 的故事、人物與體驗傳遍世界每個角落，深入人心。我們在 40 多個國家/地區營運業務，僱員及演藝人員攜手協力，創造全球和當地人們都珍愛的娛樂體驗。

這個職位隸屬於 The Walt Disney Company Limited , 其所屬的業務部門是 The Walt Disney Company (EMEA) 。

The Walt Disney Company Limited 是提供平等機會的僱主。考慮是否聘用求職者時，將不論其年齡、種族、膚色、宗教或信仰、性別、國籍、族裔或民族血統、性取向、變性、婚姻或同性伴侶狀況、殘疾或懷孕或生育狀況。Disney 培養商業文化，所有人的想法和決策都有助我們發展、創新、創造最好的故事，並與瞬息萬變的世界息息相關。