Overview

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities.

WPP Media is WPP’s global media collective. We bring the best platform, people, and partners together to create opportunities for growth. Mindshare is a leading WPP Media brand that delivers growth for clients by driving meaningful connections with consumers and delivering better outcomes for all stakeholders.

Role Summary and Impact

An increasingly fundamental capability for any marketing-led organisation is the ability to control data and analyse it to create knowledge. Repeatable knowledge needs to be actively cultivated and re-applied across the business to help interpret granular analytics.

This is an existing role within the ‘Team Unilever’ Data Management & Reporting Team based at the Mindshare Worldwide office in London. As our client, Unilever is investing in this area to ensure its marketing is visible, rigorous, and measured. Mindshare is a key partner in the collection, reporting, and analysis of media and marketing data from over 70 countries.

The role reports to our DQ (Data Quality) and Reporting leads and works with the broader Unilever worldwide client team at Mindshare, local media agencies, and the Mindshare Technology Team. The immediate team is made up of 6 people (including this position).

Skills and Experience

At WPP Media, we believe in the power of our culture and people. In this role it is critical to embrace WPP & WPP Media’s shared core values.

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Precision, accuracy, and efficient management of data and reporting are the priority for an executive. You must demonstrate execution of agreed working practices and expert data handling & reporting skills. You need to be a confident but friendly communicator—in person, on the phone, and via email. Most importantly, enthusiastic and eager to learn about the world of media.

Essential Criteria

• Strong attention to detail
• Desire to work with data combined with a passion for media and marketing
• Demonstrates a high degree of accuracy even when under pressure
• Organised and efficient with the ability to meet deadlines and manage multiple tasks
• Proficient in using Microsoft Office programs such as Excel, Outlook, Word
• Not afraid to speak up and give opinions, with the ability to use, monitor and question data to deliver the best outcome
• Desire to work within a team environment, able to take direction from various team members
• Inventive: Diagnoses problems by identifying and understanding the cause
• Builds relationships to develop productive and effective work collaborations
• Initiative and Drive: prioritises multiple tasks and takes appropriate actions to avoid/manage issues

Key Responsibilities

The Data Management and Reporting Team is dedicated to managing data quality and reporting requirements from Mindshare systems and data sets used for Unilever reporting. Two primary focus areas:

1. Data Management responsibility: sit between local agencies (data inputs) and the Technology team to quality control all data. Work with local agencies to correct issues at the source. Scope includes two key data sources [media investment and media budget recommendation] and includes:

• Validating local country media plans for timing, product, brands, campaign, media channel, and advertising format
• Validating each budget file is in the correct template with mandatory fields populated
• Ensuring budget inputs and budget setting levels align with the media investment data
• Cross-checking investment against previous months by Country, Category, and Local Brand in a validation logbook
• Distributing monthly Validation/Acceptance reports to Mindshare country teams to enable data correction at the source
• Ensuring local Mindshare teams work with local Unilever marketing teams to confirm correct campaign names in MAP (Mindshare’s global media reporting system); DQ team will add new campaigns where necessary
• Educating local Mindshare countries on the benefits of the system as the single source of truth

• Managing monthly production of KPI reports (Excel-based)
• Understanding data inputs, definitions, and how they fit with reports and their end-user purpose
• Handling ad hoc client/market/team requests for data sourcing and reporting needs, including competitive analyses and case studies
• Becoming familiar with multiple Mindshare-managed data sets/media planning tools to support requests
• Collecting and sharing best practices and case studies across the network

Life at WPP Media & Benefits

We invest in our employees to help them do their best work and offer growth opportunities through the global WPP Media & WPP networks. Benefits include competitive medical, group retirement plans, vision and dental insurance, generous paid time off, partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination. We are committed to fostering a culture of respect where everyone belongs and has equal opportunities to progress in their careers.

We believe the best work happens when we’re together and have adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please note this is a UK-based role and requires individuals to have the right to work in this location.

Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.