About Mob

Mob is a rapidly growing cooking website + app with one key mission - to make weekly cooking fun, easy and delicious. Weekly cooking is those Monday-Friday breakfasts, lunches and dinners, that are boring and time-consuming. You don’t have any energy, but you want something tasty and healthy. This is the pain-point Mob solves.

We are used by over 750,000 people spread across the UK, Australia & US, our ambition is to be the go-to app to optimise your cooking throughout the week.

We are a data-driven, creative team who collaborate everyday to build features and create recipes that ladder up to our mission. We are a fast-paced start up and our core value is make it happen, succeed together.

What You'll Be Doing

We’re entering an exciting new phase at Mob as we develop a deeper understanding of our bullseye user and target a deeper level of product market fit. The right Growth Product Manager will play a pivotal role in helping us get there, driving smart, incremental improvements that unlock meaningful growth.

We’re looking for someone to own Growth across Mob app + web (including but not limited to CRO and onboarding journeys). From the moment a user lands on our product to their first taste of value, you’ll be in charge of turning high-quality traffic into highly engaged, retained users. You'll collaborate closely with growth, product, engineering and design to run experiments, refine journeys, and make sure every touchpoint nudges people towards becoming happy, paying customers.

Key Responsibilities

• Drive growth (CRO, onboarding) across all our products

• Own all growth experimentation across app and web (e.g. from first visit to trial start)

• Be responsible for hitting the KPIs you’re entrusted with

• Own trial-to-premium conversion experiments, collaborating with the Lead Product Manager to get users to value as quickly as possible

• Define a clear growth roadmap with prioritised tests, tracked outcomes, and documented learnings

• Collaborate tightly with design, engineering, data, and marketing to ship experiments (including but not limited optimising app store assets, web/mobile landing page experiments, landing page experiments)

• Improve onboarding and activation flows to deliver early product value

• Manage paywall design, pricing experiments, and placements for monetisation

• Report on key funnel metrics including activation, LTV, and conversion rates

Platforms & Tools Expertise

• Using tools such as Superwall, Mixpanel, PostHog, and RevenueCat

What You’ll Bring

You're a driven, data-informed product manager with a deep understanding of growth and commercial levers. You thrive in high-velocity environments and get a buzz from shaving seconds off a user journey, boosting conversions through smart, well-designed tests. You bring rigour to experimentation and love working hands-on with design, data, and development to ship and iterate fast. You balance the analytical with the human. You understand that behind every datapoint is a person making a decision.

You'll thrive in this role if...

• Have a product-led mindset, always prioritising the user experience in line with the mission
  
• Enjoy working in a fast-paced environment, driven by data and consumer insight
  
• Enjoy working closely with founders and senior stakeholders
  
• Don’t wait to be told what to do; ask questions, find answers and make things happen
  
• Are an excellent communicator with experience collaborating closely with designers, developers and marketers
  
• Have demonstrable experience using AI tools to improve workflows, boost efficiency or support decision-making
  

The Details

• Team/Department: Growth

• Salary range: £70,000-£90,000

• Experience: Mid

• Contract type: Full-time, permanent

• Reporting to: Ben Lebus (CEO)

• Location: We’re based at our East London office 3 days a week

• Sponsorship: We are able to offer Tier 2 sponsorship for this role

What’s in it for you?

We’ll pay you between £70,000 and £90,000, depending on your specific skills and experience. If your expectations are a little different, have a chat with us!

Core benefits:

• On-target bonus, paid quarterly.

• Exciting options scheme giving you meaningful stake in the growing business

We also offer plenty of additional benefits, including:

• Mob Premium subscription

• ClassPass membership

• Private health care (upon passing Probation)

• Hybrid working

• Enhanced annual leave allowance

• Regular socials

• Summer hours

• ...and be the first to try our amazing chefs' new recipes!