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We are Unite.
We connect the economy for sustainable business. Our trusted e‑procurement platform, with its integrated marketplace, enables effortless sourcing and purchasing for private and public sector organisations.

Bringing buyers and suppliers together for mutual benefit, we’ve established a solid foundation of fair competition and trustworthy partnerships. Our platform’s scalable infrastructure supports connections, business stability and a robust supply chain. We revolutionise procurement for the private and the public sector by adding and sharing value for markets and communities. In 2022, we became the first platform business accredited with the Fair Tax Mark, representing the global standard for responsible tax conduct. We’re also certified with the Gold EcoVadis label for our commitment to sustainability. Our company was founded as Mercateo in 2000, and the headquarters is located in Leipzig, Germany. We operate in 12 European countries, with over 700 employees working both in‑office and remotely. In 2024, we achieved revenue of €448.7 million. For more information, visit unite.eu.

Are you ready to transform marketing into a true commercial growth engine? As our Head of Revenue Marketing for North, South, and Eastern Europe (NSEE), you’ll drive measurable impact across pipeline creation, customer adoption, upsell campaigns, and regional profitability. Reporting directly to the SVP Sales, NSEE, you’ll be part of the regional team, leading a talented group across Demand Generation, Marketing Management, and Customer Marketing. If you’re passionate about scaling outbound and inbound growth, owning the full buyer lifecycle, and embedding marketing at the heart of Unite’s success, we want to meet you. Join us and help shape the future of Unite’s growth, investor confidence, and customer expansion across diverse European markets.

Your role

• Define and execute a revenue marketing strategy that boosts Unite’s pipeline, customer growth, and EBIT across the NSEE region.
• Build, mentor, and develop a high‑performing team, uniting demand generation, lifecycle, and advocacy under one powerful framework.
• Apply the VVC framework and deliver board‑ready reporting, ensuring every campaign is measurable, compliant, and EBIT‑positive.
• Align resources for maximum commercial return, influence regional investment decisions, and foster a culture of accountability and innovation.
• Partner with Sales, Finance, Customer Success, and Global Marketing to deliver unified, high‑impact regional campaigns and represent Unite in external networks.

Your qualifications

• Seasoned in revenue marketing; proven senior leadership experience in B2B or B2G marketing, driving growth across multiple regions.
• Builder of high‑performing teams; coached and developed teams accountable for demand generation, upsell, and customer expansion.
• Strategic and analytical thinker; translate complex data into actionable strategies, confidently influencing P&L and investment decisions.
• Master of stakeholder management; collaborate effectively across Sales, Finance, Customer Success, and external partners to achieve shared goals.
• Digitally fluent and insight‑driven; leverage HubSpot, BI tools, and advanced analytics to track ROI, optimise campaigns, and ensure data compliance.

What you can expect from us

• Flexible work location: work in one of our modern Unite offices, remotely, or a mix of both.
• Long‑term growth: access to our Academy training to grow your career and creative freedom.
• Workations: work abroad for up to 2 months to explore new possibilities.
• We operate at eye level: fair corporate culture with supportive colleagues and experienced management.
• Work‑life balance: flexible hours and 30+ holidays.

Seniority level

Executive

Employment type

Full‑time

Job function

Marketing and Sales

Location: Cardiff, Wales, United Kingdom

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