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Overview

Ready to revolutionize healthcare, making it faster and more accessible than ever before? Since 2013, HeliosX has aimed to give people faster and more convenient access to medications using technology. We are profitable and growth-focused, with a broad portfolio including MedExpress, Dermatica, ZipHealth, RocketRX, and Levity.

The Opportunity

To provide the insight foundation that enables HeliosX to expand internationally and bring accessible, affordable, high-quality healthcare to more people. This role identifies attractive new markets and helps shape launch strategies that are globally scalable and locally relevant. You will work cross-functionally, especially with International Expansion, Brand and Growth teams. This is a full-time, permanent role with hybrid working (two days per week in our Shoreditch WeWork).

What You’ll Do

• Evaluate market opportunities for expansion decisions
• Run market sizing, attractiveness, and readiness studies using primary and secondary research
• Estimate total addressable market and opportunity sizing in priority countries
• Assess market fit for HeliosX core value propositions and identify local adaptation needs
• Deliver insights for go-to-market and brand strategy
• Identify high-potential customer segments and their needs, attitudes, and behaviours
• Recommend effective entry strategies, including messaging, positioning, channels, and partnerships
• Provide insight into the competitive landscape and how culture and local context shape customer expectations
• Embed insights into launch plans and performance evaluation with International Expansion, Brand and Growth teams
• Support hypothesis development and market testing strategies
• Provide agile, ongoing research support as new countries are rolled out

What You’ll Bring To HeliosX

• 5–7 years of experience in market insight, consumer/market research, or strategy—ideally with a focus on new market entry or international growth
• Proven ability to conduct primary and secondary research, both quantitative and qualitative, including consumer segmentation and go-to-market strategy development
• Experience working with external partners and local agencies to test brand messaging and value propositions for cultural relevance and local effectiveness
• Strong qualitative and quantitative research skills, including survey design, segmentation, and desk research
• Ability to synthesize market, customer, and competitive data into clear, actionable recommendations
• Culturally curious and globally aware—able to spot global and market-specific trends
• Independent, able to manage multiple projects, and thrive in a scaling, fast-paced environment
• Cross-functional collaborator, especially with strategy, marketing, and expansion teams
• Commercially minded and outcome-focused—comfortable influencing go-to-market decisions

Life at HeliosX

We are a diverse team of engineers, scientists, clinical researchers, physicians, pharmacists, marketers, and customer care specialists committed to our mission of improving healthcare. We offer a range of benefits and opportunities for growth.

• Generous equity allocations with significant upside potential
• 25 days holiday (+ bank holidays)
• Private health insurance, with extra dental and eye care
• Pension scheme
• Enhanced parental leave
• Cycle-to-work and Electric Car Schemes
• Free Dermatica and MedExpress products, plus family discounts
• Home office allowance
• Headspace, discounted gym memberships, and learning and development budget

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Hospitals and Health Care

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