Join to apply for the Media Operations & Activation Manager role at ESL FACEIT Group - EFG

This position is based in London, UK with a hybrid work model (remote and office as required). Visa sponsorship is not available for this role.

At EFG (ESL FACEIT Group) we create worlds beyond gameplay where players and fans become community. We are committed to diversity and inclusion as part of our values and policies.

Are you ready for the adventure?

Our Advertising team is expanding, and we’re looking for an experienced Media Operations & Activation Manager who will drive revenue growth by delivering operational excellence, leveraging cross‑platform expertise, and building strong relationships with sales teams, customers, partners, and other stakeholders. We are seeking a seasoned digital media leader who combines strategic depth with hands-on operational capability in a fast-moving, evolving landscape. You will lead the full campaign lifecycle, ensuring each stage delivers against client objectives and contributes to broader business growth.

This role requires a strategic operator who can translate data into insight, drive media innovation, and influence both internal teams and client stakeholders. You’ll oversee end-to-end media operations across pre- and post-sales activities, championing best practices and identifying opportunities to maximize performance and revenue growth.

You are a strategic, structured thinker with strong attention to detail and a passion for data. You thrive in complexity, communicate with clarity, and collaborate effectively to drive broader business impact.

What you’ll do:

Operational Excellence (85%)

• Act as the primary stakeholder overseeing the setup, governance, and ongoing management of all current and future advertising platforms (GAM360, Meta, Amazon DSP/Twitch, YouTube, X, etc.).
• Partner with Sales, Planning, and Account Management to translate client goals into high-impact, platform-specific strategies and tactics.
• Serve as a subject matter expert on all advertising platforms, staying ahead of evolving features, policies, and best practices.
• Own all campaign management workflows (pre-, mid-, and post-sales) ensuring smooth delivery, accuracy, and platform compliance.
• Develop and deploy bespoke operational strategies and campaign activations to drive client outcomes.
• Lead all programmatic workflows (PG, PD, PMP, and Open Exchange) and enforce best practices for PMPs and PG.
• Partner with the ad product team on onboarding and implementation of AdTech solutions, including brand safety, measurement, insights, and brand lift tools.
• Deliver detailed insights to identify performance opportunities across inventory and audience segments.
• Build and refine high‑efficiency operational workflows; track benchmarks, identify trends, and collaborate with the Ads Product team to elevate the advertising experience.
• Oversee inventory management to balance monetization across direct and indirect sales channels.
• Maintain platform hygiene with accurate setup, policy compliance, and exploration of new formats and monetization opportunities.
• Identify operational gaps and apply data‑led solutions to improve efficiency.
• Lead Monthly and Quarterly Business Reviews (MBRs/QBRs) from an operational lens, supported by performance trends and data analysis.
• Bring a creative, analytical, and structured problem‑solving approach, always data‑driven.

Cross-Functional Collaboration & Systems (15%)

• Collaborate with Sales, Planning, and Account Management to align campaign execution with performance goals and reporting needs.
• Maintain hygiene across internal systems, including CRM (Salesforce), finance tools, billing workflows, and operational dashboards.
• Lead operational improvement efforts across internal and external processes, collaborating across functions and stakeholders.
• Conduct monthly platform hygiene reviews and drive consistency across all operational touchpoints.

What You Bring:

• Strong hands-on experience in digital advertising operations, ideally within a publisher, media owner, or ad tech environment.
• Deep, proven expertise in campaign execution across multiple digital platforms and programmatic environments.
• Strong analytical mindset with a track record of turning data into actionable insights and operational improvements.
• Advanced knowledge of advertising technologies, platform capabilities, and evolving digital media trends.
• Exceptional communication and documentation skills, able to clearly articulate solutions to internal and external stakeholders.
• Highly proficient in Microsoft Excel; comfortable working with large datasets, formulas, pivots, and performance modeling.
• Detail-oriented, collaborative, and solutions-driven with a strong sense of ownership and accountability.

About us @EFG:

EFG is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

We are firmly rooted in our values and are committed to fair employment for all individuals regardless of race, color, religion, sex, national origin, age, sexual orientation, disability, citizenship, marital status, gender identity, or Veteran status.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Advertising and Other

Industries

• Technology, Information and Media, Computer Games, and Advertising Services