Overview

Paid Social Growth Strategist role at Soar With Us. Reports to: Account Director or Head of Paid Social. Core Responsibility: Drive profitable growth for our clients through data-led performance marketing and strategic planning.

Role: Growth Strategist. Function: Growth Strategy, Performance Media Buying, Creative.

Responsibilities

• Develop comprehensive 12-month growth roadmaps, aligning creative, performance, and financial goals.
• Use the Growth Xcelerator to set ambitious, data-backed KPIs for revenue growth and customer acquisition.
• Conduct in-depth market research and competitive analysis to identify high-potential growth opportunities.
• Regularly review and adapt strategies based on performance data and client goals.
• Lead a cross-functional Performance Operating Division (POD), coordinating efforts between Account Managers, Media Buyers, and Creative Strategists.
• Drive alignment across teams to ensure consistent messaging, creative quality, and data-driven decision-making.
• Act as the strategic anchor within the POD, setting direction and ensuring everyone is working towards the same client outcomes.
• Monitor performance using platforms like Shopify, Triple Whale, and ad account analytics to identify trends and apply real-time optimisations.
• Transform raw data into actionable insights, guiding creative adjustments and media strategy refinements.
• Regularly assess health of client accounts, aiming to meet or exceed targets for ROAS, CAC, and customer LTV.
• Build strong, trust-based relationships with clients as their primary strategic advisor; present data-backed insights and growth recommendations.
• Provide regular performance updates, helping clients connect day-to-day tactics with long-term growth goals.
• Partner closely with creatives to develop impactful, conversion-focused campaigns aligned with strategic goals; use data to refine creative direction.

Qualifications & Skills

• Minimum 3 years of hands-on experience managing paid media campaigns on Meta or Google.
• Deep understanding of acquisition channels, landing pages, e-commerce best practices, and growth levers.
• Proven track record in producing accurate forecasts and data-driven strategies.
• Strong grasp of creative ideation, data-backed execution, and performance analysis.
• Clear, confident communicator with the ability to simplify complex ideas; experience leading cross-functional teams.
• High proficiency in Shopify, Triple Whale, and other e-commerce analytics tools.

Benefits

• Long-Term Holiday Scheme: 25 days annual leave, including your birthday off and additional days for long-term service.
• Life Insurance with 24/7 health and wellbeing support.
• Private Health Insurance with rewards and wellness perks after 6 months of service.
• Cash Plan: Reimbursement for routine healthcare expenses, including dental, optical, and physiotherapy.
• Company Pension with auto-enrolment and employer contributions.
• Professional Development: Access to resources and courses for ongoing skill growth.
• End of Year Bonus Scheme: Performance-based rewards for high achievers.
• Kudos System: Peer recognition platform to celebrate great work.
• Remote or Hybrid Working: Flexibility to work remotely, in-office, or a mix of both.
• Working Abroad Scheme: Opportunity to work from abroad for up to 30 days at a time.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Sales

Industries

• Advertising Services