Location: West London (Hybrid, 3 days a week in office)

Salary: Up to £70,000

Are you ready to lead high-impact econometric projects and shape the future of marketing effectiveness? This is your chance to join a leading media & entertainment powerhouse, driving smarter investment decisions through advanced econometric insights.

Overview

The Role: As a Principal Econometrician, you’ll take ownership of end-to-end econometric delivery, working closely with senior stakeholders to influence budget allocations, optimise media strategies, and enhance marketing ROI. You’ll be at the forefront of Cross-Portfolio Optimisation, ensuring data-powered decisions drive growth across the business.

Responsibilities

• Leading the delivery of complex econometric projects, aligning outputs with business goals
• Driving budget optimisation across multiple portfolios using advanced modelling techniques
• Partnering with marketing, strategy, and analytics teams to translate insights into real-world decisions
• Developing innovative tools and methodologies to improve modelling accuracy and efficiency
• Acting as a trusted advisor to senior stakeholders, enhancing the visibility and impact of econometric insights

What We’re Looking For

• Proven experience delivering econometric projects within a commercial environment
• Strong knowledge of media planning & buying and how modelling informs marketing strategy
• Expertise in budget allocation, optimisation, and ROI measurement
• Advanced Excel skills — comfortable manipulating large datasets and refining model parameters
• A passion for turning data into actionable insights that influence key business decisions
• Strong communication skills and experience presenting to senior stakeholders
• Experience mentoring or developing junior employees is highly desirable
• Python knowledge is a plus but not essential

Why Join Them?

• Be part of a market-leading brand with a huge influence on media and entertainment
• Work on high-profile projects that directly shape multimillion-pound marketing strategies
• Join a team that’s investing heavily in innovation and constantly adopting new tools and techniques

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing

Industries

• Technology, Information and Media

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