Promotions and Consumer Event Sales Executive

Application Deadline: 30 October 2025

Department: Events and Marketing

Employment Type: Permanent

Location: Norwich

Compensation: £24,000 / year

Description

Key Responsibilities

• Plan and execute reader promotions, making all necessary arrangements for attendance at outdoor events to increase newspaper copy sales, reader engagement, and retention.
• Develop and deliver compelling promotional campaigns, including competitions, reader offers, supplements and marketing campaigns that create large-scale awareness of this activity.
• Working with our creative studio to ensure all promotional materials and artwork are prepared on time and to brand standards.
• Build and maintain partnerships with local businesses to ensure promotions have a sponsored partner.
• Collaborate with multiple internal teams to maximise the reach and effectiveness of all initiatives.
• Coordinate marketing materials, including point-of-sale displays, our own media, social media, and other targeted channels.
• Coordinate other projects when necessary, including book publishing and one-off events.
• Manage end-to-end event attendance, selling the region's favourite newspapers: order stock, coordinate staff, track sales, and ensure smooth on-site operations.
• Be available outside standard hours, when necessary, to oversee event operations (issues-only basis).

Skills, Knowledge and Expertise

• Excellent organisational and multitasking skills, with a keen attention to detail — able to manage multiple projects simultaneously.
• Experience in a promotion, marketing or events is a plus, but full training will be given.
• Strong interpersonal and communication skills — both written and verbal.
• A flexible approach to work, with the willingness to attend events and be available when needed.
• A team player who thrives in a fast-paced, targeted environment and collaborates effectively across departments.
• A full driving licence is required due to the field-based nature of this role.

Why Join us?

• Make a real impact on regional media and local communities through innovative campaigns.
• A supportive team culture that encourages creativity and collaboration.
• A starting salary of £24,000 per annum.
• Monthly bonus scheme.
• Contributory pension scheme.
• Other benefits you'd associate with a large company.