Job Description

Blue Light Card. Individually great, together unstoppable.

The Role and the Team

We have an exciting opportunity for an experienced Retail Media Director to join our Partnerships team. You will evolve and transform our retail media offering to deliver a bold new vision, integrating media seamlessly into our commercial and member offerings, and positioning it as a core driver of growth.

Our Partnerships team is the engine behind our commercial growth, working to deliver unbeatable savings and unforgettable experiences to our members. We create standout offers, unique events, and powerful collaborations that matter to our community. We are always looking ahead—scaling our impact, strengthening our proposition, and pushing the boundaries of what’s possible for our members.

What You’ll Do

1. Own and evolve the retail media strategy across app, web, and CRM touchpoints, creating the vision and roadmap for media products and placements, ensuring strong performance and scalability.
2. Develop and deliver revenue plans, product pricing, and performance models, collaborating with the wider partnership team to integrate media products into commercial proposals.
3. Influence and educate internal stakeholders on the role and value of retail media within an omnichannel strategy.
4. Collaborate with partners on media planning strategies to enhance investment and recurring income.
5. Partner with Product, Engineering, Marketing, CRM, and Data teams to build measurable, user-friendly, and brand-safe media products and campaign assets.
6. Build and manage a high-performing cross-functional retail media working group and implement processes to support scalable growth.
7. Establish measurement frameworks that leverage data to prove retail media effectiveness, providing insights such as incrementality, attribution, ROAS, and customer lifetime value.

What You’ll Bring

• Significant experience in a senior Retail Media role, with a proven track record of building and scaling media propositions within a marketplace, publisher, tech platform, or retailer.
• Deep understanding of digital media formats—from sponsored placements and CRM to programmatic and ad products.
• Commercially-minded with experience developing media products that drive brand impact and measurable performance.
• Strong leadership, influencing, and communication skills—able to engage internally and externally.
• A data-focused approach, translating insights into actionable media plans.
• Experience working in fast-paced, cross-functional environments where agility and collaboration are key.
• Knowledge of retail media tools that can help drive efficiencies and process improvements as the function scales.
• Prior experience in Grocery would be highly advantageous.

Our Culture

Our mission is simple – make heroes happy. Our members are the real-life heroes who keep us all safe, cared for, and thriving. We focus on their happiness to create amazing experiences, deliver unrivaled discounts, innovative products, and world-class service.

We don’t follow the usual path—we look for smarter, bolder ways to deliver impact. We take ownership, move fast, and work shoulder to shoulder to build something special. We are committed to building a diverse and inclusive team where everyone feels they belong.

We promote hybrid working and value in-person collaboration, encouraging time in our offices at Leicestershire HQ or London, Holborn. The frequency and location depend on the role and team; we aim to be flexible but cannot offer fully remote work.

What We Offer

• Hybrid working and flexible hours
• Free parking and EV charging onsite at HQ
• 25 days annual leave plus an additional day off for your birthday, and a buy/sell holiday scheme of up to 5 days
• Company bonus scheme
• Your own Blue Light Card with discounts
• Generous funded BUPA medical insurance covering pre-existing conditions
• Group auto-enrolment pension plan
• Enhanced parental and absence leave
• Healthcare cashback plan
• Employee assistance program including mental health support
• Great social events and recognition programs
• Relaxed dress code and modern office amenities
• Onsite gym with free classes
• Strong learning and development culture

#LI-Hybrid

Locations

Location 1: Charnwood Edge Business Park, Cossington, Leicester, LE7 4UZ, United Kingdom

Location 2: 24-28 Bloomsbury Way, London, WC1A 2SN, United Kingdom