Job Introduction

Salary £40,000 to £50,000 depending on experience

18 month FTC

Hybrid - London / Kent (Folkestone)

Here at Saga, we are looking for a Senior Digital Marketing Consultant.

We are looking for an experienced digital marketer to develop high-impact marketing strategies to support delivery of ambitious growth plans for Saga Money portfolio. Reporting to the Marketing Acquisition Lead you will be responsible for supporting development, planning, and optimising multi-channel digital marketing strategies whilst supporting implementation and execution in a highly regulated environment. This role will require deep expertise in both paid digital marketing (e.g., Paid Search, Display, Social Media Ads) and SEO/content marketing as well as data analytics. You will work closely with internal teams, external partners, and agencies to enhance brand visibility, drive traffic, and generate relevant and qualified leads.

**Hybrid working, your allocated Hub will be London, King's Cross OR Folkestone, Enbrook. You will need to be willing to commute to the London and Folkestone hubs as required.

Role Responsibility

• End to end campaign management of digital marketing campaigns across Paid Search, PMAX, Social Media Advertising, and SEO-driven content marketing.
• Audit existing digital marketing activities and identify opportunities for growth.
• Work collaboratively with the Acquisition Marketing Lead and wider marketing team to ensure campaigns align with business objectives.
• Manage relationships with third-party agencies and internal and external stakeholders to ensure campaign success, including approvals of marketing assets.
• Monitor and analyse campaign performance using analytical tools (Adobe Analytics) to measure, drive insights and improve ROI.
• Ensure all content and advertising comply with brand guidelines and regulatory requirements.
• Conduct competitor and market research to identify opportunities for campaign improvements and strategic positioning, particularly in keyword strategy and looking at search across paid and organic as a holistic approach.
• Support product launches and go-to-market strategies, helping to define positioning, messaging, and marketing channels.
• Generate marketing performance reports and MI to drive insight and provide recommendations and support senior management in decision-making.
• Stay updated with industry trends and emerging digital marketing technologies.

The Ideal Candidate

• 6+ years of Digital Marketing experience in campaign management.
• On the job experience is equally as valuable as higher education qualifications. Applications will be assessed on merit of relevant experience and education/qualifications.
• Prior experience in financial services or regulated industries is desirable
• Solid experience in end-to-end management of digital marketing campaigns and the on-going optimisation of such channels.
• Proven experience in digital marketing, including both paid media (PPC, social, display) and organic (SEO, content marketing).
• Strong understanding of performance marketing metrics, and techniques such A/B testing, conversion rate optimisation etc.
• High levels of proficiency in the tools that make you an expert at what you do, such as Google Ads, Meta Ads Manager, Adobe Analytics, SEMrush, Search console, or similar.
• Strong analytical skills with a performance marketing mind-set. Comfortable reporting and interpreting results to deliver actionable insights
• Ability to demonstrate examples of multi-tasking, prioritisation, and solution-orientated approaches.
• Work in collaboration with peers and wider marketing team to guide creation of data-driven content to improve SEO performance.
• Ability to work collaboratively across all functions both internally and externally – a team player.
• Understand brand and regulatory compliance requirements.
• Excellent personal communication and presentation skills.
• Stay updated with digital trends, tools, and algorithm changes to continuously evolve strategy.
• Exposure to product launches and development of go-to-market strategies is desirable.
• Experience of working in a partnership-based business is as bonus.

Saga Values: Make it Happen, Do the Right Thing, Customer First, Excellence Every Day, Our People Make Us Special

Package Description

Everyday our colleagues deliver exceptional experiences to our customers. We believe exceptional work deserves even more exceptional rewards, that's why we have put together an amazing benefits package for all colleagues.

BENEFITS AVAILABLE TO ALL COLLEAGUES:

• 25 days holiday + bank holidays
• Option to purchase additional leave up to 5 extra days
• Pension scheme matched up to 10%
• Company performance related annual bonus - Up to 5%
• Colleague discounts including family discounts on cruises and holidays
• Range of reductions and offers from leading retailers, travel groups and entertainment companies
• Enhanced maternity and paternity leave
• Grandparents leave
• Income protection
• Access to Saga Academy, our bespoke learning platform

About the Company

Over the past 70years we have become the UK's specialist provider of products and services to people aged over 50 in the UK. We’re one of the most recognised and trusted brands amongst UK consumers in this demographic, recognised for its high-quality products and exceptional standards of service. Our product portfolio includes cruises, holidays, insurance, personal finance products andour Saga Magazine.

We aim to be the most-trusted brand for older people in the UK. Our focus on delivering exceptional products and service empowers our colleagues to create moments that are personal and special for our customers and for each other. Our values underpin our approach and help guide us to deliver our purpose.

We’re committed to making sure that colleagues can be their best, be themselves and make a difference – more than anywhere else. We do this by creating a truly inclusive culture, where all colleagues can bring their full and authentic selves to work and be treated with dignityand respect in an environment that is free from discrimination and harassment.

Thanks to our people, Saga has been ranked 6th in the UK’s Best Employers 2025 by the Financial Times and Statista. This recognition, based on the voices of 20,000 employees across the UK, is a testament to the great culture we’ve built together. This award belongs to all our colleagues who collectively make Saga a fantastic place to work.

We are champions of age inclusivity and signatories of the Age-Friendly Employer Pledge, we are proud of our multigenerational teams we have in place. We’re also a committed Disability Confident employer and ensure that our recruitment process is inclusive and accessible.

Your application will have fair consideration, and you’ll receive personal communication throughout your applicant journey when you apply to join Saga.

For more information on our DEI policies, colleague stories and other opportunities across the business, please visit Jobs and careers with Saga

Saga does not accept agency CVs unless specifically engaged on the role by the Talent Acquisition Team. Please do not forward CVs to our recruiters, employees or any other company location. Saga will not be responsible for any fees related to CVs received in this unsolicited manner.

Job Reference saga/TP/40191/3287

Contract Type Full Time

Closing Date 25 June, 2025

Job Category Saga Money

Business Unit Enterprise

Location Hybrid - London/Folkestone, United Kingdom