Senior Paid Media Executive

New Today

Overview

Are you ready to join our movement? We are looking for a Senior Paid Media Executive to join our team. This role is hybrid across both the Paid Social and PPC channels, but will be predominantly Paid Social, with an 80 / 20 split of time across the two (flexible depending on channel projects and resource). Reporting into the Paid Media Manager, you will be responsible for leading on the day-to-day management of our Paid Social activity, across several global markets, and will also support with account management and optimisations across PPC. Say hello to a new era of modern sophistication... PrettyLittleThing has undergone a rebrand. A bold new vision shaping a brand that celebrates both heritage and evolution. Fashion is all about reinvention, and at PLT we are proving that style is more than just what you wear, it\'s a statement. We are stepping away from being a fast fashion brand, and pivoting towards giving customers premium quality product and design.

Responsibilities

  • Plan, implement, optimise and manage our Paid Social campaigns for various markets across Meta, TikTok, Snapchat & Pinterest, keeping activity in line with budgets and KPIs.
  • Support with PPC account management and optimisations to keep activity in line with budgets and KPIs.
  • Contribute to the Paid Media strategies, with a test and learn mindset.
  • Help drive our creative strategy, working closely with internal teams and external partners.
  • Take responsibility for the implementation of our Paid Social testing roadmap.
  • Contribute suggestions to our testing roadmaps.
  • Support with our audience and targeting strategy.
  • Own channel analysis and performance reporting.
  • Carry out regular audits to ensure account hygiene, and to identify opportunities for growth.
  • Assist in monitoring competitor activity.
  • Stay across industry news and events, ensuring that we remain at the forefront of Paid Media advertising.
  • Support the more junior members of the team to aid their development.
  • Work closely with internal teams including digital, influencer and PR, creative, BI, etc.
  • Work closely with external partners, including media owners, supporting agencies, and measurement partners.
  • Proactively contribute to meetings and be able to manage relationships across internal teams and external suppliers.
  • Carry out responsibilities in a timely and collaborative manner to support business goals.

Qualifications

  • 3+ years of experience in Paid Media.
  • Proficient in Microsoft Office.
  • Strong attention to detail and a creative eye.
  • Effective communicator.
  • Effective team player.
  • Strong numerical, reporting and analytical skills.
  • Ability to work to deadlines in a fast-paced environment.

Benefits

  • 25 days holiday plus bank holidays
  • Discretionary bonus scheme
  • Company share scheme
  • Life Assurance
  • Company Pension Scheme
  • Flexible working hours
  • Late start, early Friday finish
  • Free parking
  • Employee assistance programme including 24-hour confidential helpline
  • Reward Platform with tailored benefits (Private Healthcare, Dental, Healthcare Cash Plans, Cycle2work, and more)
  • Season Ticket Loans
  • 40% discount across 8 brands, 20% discount on Debenhams
  • Discount & Cashback portal
  • Learning and development support and opportunities
  • Payday drinks and ad hoc events throughout the year
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Location:
Manchester, England, United Kingdom
Salary:
£100,000 - £125,000
Job Type:
FullTime
Category:
Other

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