Senior Social Media Marketing Manager

Full-time, London/Hybrid/Remote

We’re looking for a strategic and proactive Senior SMM Manager to own and elevate ANNA’s presence across social media. You’ll take charge of developing our SMM strategy, crafting compelling content, and building trust — all while scaling brand awareness and engagement across key channels.

What You’ll Do

• Develop and execute a data-driven SMM strategy across platforms like Instagram, TikTok, LinkedIn, YouTube, and others.
• Create content plans that take into account seasonality, trends, and company goals.
• Create standout creative assets — graphic, text, and video — independently or in collaboration with internal teams and external agencies.
• Build trust in Anna.money through storytelling, expert content, and interactive formats.
• Boost brand visibility and shape our social identity.
• Manage end-to-end social media operations: posting, moderating, engaging with comments, and responding to community feedback.
• Optimize content performance to increase reach, engagement, and followers.
• Analyze results and deliver monthly reports with actionable insights to guide strategy.

#LI-LS1

Requirements

• Minimum 3 years of SMM experience, including leadership in strategy development.
• Strong proficiency with analytics tools (Meta Business Suite, TikTok Analytics, Google Analytics, etc.).
• Excellent copywriting, storytelling, and visual content skills.
• Hands-on experience with tools like Figma, Photoshop, CapCut, Premiere Pro, or similar.
• Deep understanding of digital trends, platform algorithms, and organic promotion techniques.
• Creative mindset, strategic thinking, and a knack for delivering results on time.
• A strong SMM portfolio, showcasing your work, content examples, and measurable results.

Nice to Have

• Experience collaborating with influencers and bloggers.
• Exposure to targeted advertising and paid social campaigns.
• Experience managing international social media projects.

What We Offer

• Hybrid work model — based in London or Remote.
• Great perks including Perkbox, Cycle to Work scheme.
• Travel allowance up to£1,000/year.
• Continuous learning budget up to£1,000/year.
• Growth share options (10x growth in recent years).
• An employee-driven salary review.
• Well-being, fitness, and mental health support programs.