Social Media & Digital Communications Officer

Location: London (hybrid/flexible working options available)

Role: Permanent

About the Role:

Are you a rising star in social media and digital communications? Do you know how to create scroll-stopping content, edit compelling videos, and design eye-catching graphics? Can you launch paid social campaigns and use data to continuously improve how audiences engage with content?

We’re looking for an exceptional Social Media & Digital Communications Officer to join our award-winning, forward-thinking team. This is your opportunity to work at the heart of a mission-led organisation that supports our members in delivering world-class education and impactful research for the benefit of society.

You’ll play a key role in creating and delivering digital content that builds engagement across our membership services, products and events – including the Chartered ABS, the Small Business Charter, and the Certified Management & Business Educator (CMBE) scheme.

From writing social copy to video editing, from infographics to analytics – this is a varied and dynamic position where no two days are the same. You will be a vital part of the team delivering impactful communications that engage our members, promote our work, and increase the visibility of our campaigns.

Responsibilities:

• Creating engaging social media content (written, visual and video) to support campaigns, events and advocacy
• Managing and activating paid social advertising campaigns – primarily on LinkedIn
• Analysing performance data (Google Analytics, social insights) to improve content effectiveness and user journeys
• Planning social media content in alignment with marketing and campaign calendars
• Growing and engaging online communities, especially for our CMBE programme
• Working closely with colleagues and external agencies to deliver compelling video and multimedia content
• Supporting the marketing of our events, training programmes, and conferences
• Producing live event content and supporting leadership with digital toolkits and social briefings

What We’re Looking For:

Essential experience and skills:

• Proven copywriting skills for social media and digital platforms
• Experience creating visual content (e.g. infographics, social cards)
• Ability to plan and schedule organic and paid social media campaigns
• Strong video editing and production skills
• Familiarity with LinkedIn advertising and campaign tools
• Confident using CMS systems (ideally WordPress), Google Analytics, and CRM platforms (ideally Salesforce)
• Data-driven approach to content performance and optimisation
• Ability to manage multiple projects at once
• Strong interpersonal and collaborative working style
• Experience in a membership organisation, professional body, or academic setting
• Knowledge of UK higher education and business schools
• Experience with podcast editing
• Commercial acumen and interest in policy or public affairs

Seniority level:

• Associate

Employment type:

• Full-time

Job function:

• Marketing

Industries:

• Higher Education

EEO statements and boilderplate have been omitted for clarity.