Overview

The Category Manager is responsible for developing and executing the long-term strategy for the Refrigeration category. This includes managing product launches, driving category performance, and ensuring alignment across sales, marketing, and product teams to meet commercial objectives. The role shapes go-to-market plans, analyses market trends, and supports cross-functional collaboration to maximise growth and profitability.

Key Responsibilities

• Category & Product Strategy
  • Lead GTM strategy, product launches, and lifecycle planning for Refrigeration.
  • Own the UK product roadmap with UK/HQ Product Managers.
  • Use market and consumer insights to drive product selection, planning, and performance reviews.
  • Support HQ with impactful launch messaging.
  • Lead category and channel reviews, supporting sales teams in range reviews and customer meetings.
  • Manage pricing strategy and maintain competitive market positioning.
  • Plan, execute, and evaluate market-wide campaigns.
• Marketing & Brand Execution
  • Oversee the category’s online and in-store presence, ensuring alignment with brand guidelines and strong communication of product USPs.
  • Develop high-quality branded displays, POS, and A+ content with marketing teams.
  • Support brand awareness campaigns and ensure consistent messaging across all channels.
• Reporting & Insights
  • Manage GfK reporting, dashboards, and campaign ROI tracking with BI and HQ teams.
  • Provide updates, presentations, and reports for HQ as required.
  • Manage and mentor the Product and Consumer Marketing Manager.
  • Work cross-functionally with Sales, Product, Marketing, and HQ teams to achieve category goals.
  • Monitor stock levels and manage surplus inventory.

Requirements

• Experience in the Refrigeration category is required; buyers and account managers will be considered.
• Strong relationship-building skills across internal teams and external partners.
• Proficient in Excel, PowerPoint, and Outlook.
• Proven track record of delivering against sales and profitability targets.
• Full UK driving licence.
• Ideally 2 days per week on-site in our Leeds office.

Benefits

• Competitive salary with bonus scheme
• Pension contributions
• 25 days of holiday plus UK Bank Holidays
• Long service awards
• Salary sacrifice schemes
• Discounts on Hisense products
• Access to a shopping discount portal
• And more!

About Hisense

Founded in 1969, Hisense is a global leader in technology for your home. We are passionate about making life enhancing technology accessible to the world through our innovations in televisions, laundry, refrigeration and other home appliances.

Hisense UK is part of Hisense Europe. To discover more, watch the Hisense Europe corporate video or visit our company website at https://uk.hisense.com/

Important Notice

• We are an equal opportunity employer committed to creating a diverse and inclusive workplace. We welcome applications from candidates of all backgrounds, and all qualified applicants will be considered without regard to race, color, religion, gender, sexual orientation, national origin, disability, or any other characteristic protected by law.
• As a courtesy, we strive to acknowledge all applications. However, due to the high volume of applications, we regret that we may not be able to respond to every applicant; we can only guarantee that shortlisted candidates will be contacted.
• By submitting your application, you consent to the processing of your personal data by Hisense UK Limited for recruitment purposes in accordance with GDPR. Your personal data may also be shared with affiliated companies within the Hisense Europe group to facilitate the recruitment process. You can withdraw your consent at any time by contacting huk.hr@hisense.com.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing and Sales

Industries

Appliances, Electrical, and Electronics Manufacturing