Overview

Data Management and Reporting Executive (Entry Level) role at WPP Media. Join to apply for the Data Management and Reporting Executive (Entry Level) role at WPP Media.

Role Summary and Impact

An increasingly fundamental and differentiating capability for any marketing led organisation is the ability to control data and analyse it to create knowledge. Repeatable knowledge needs to be actively cultivated and re-applied across the business to help interpret granular analytics. This is an existing role within the ‘Team Unilever’ Data Management & Reporting Team based at the Mindshare Worldwide office in London. As our client, Unilever is investing considerably in this area in a bid to ensure its marketing is visible, rigorous, and measured, and Mindshare is a key partner, playing a key role in the collection, reporting, and analysis of media and marketing data from over 70 countries. The roles will report directly to our DQ (Data Quality) and Reporting leads, and will also work with the broader Unilever worldwide client team at Mindshare, local media agencies, and the Mindshare Technology Team. The immediate team is made up of 6 people (including this position).

Skills And Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Precision, accuracy, and efficient management of data and reporting is the priority for an executive. You must demonstrate execution of agreed working practices and expert data handling and reporting skills. You need to be a confident but friendly communicator – in person, on the phone, and via email. Most importantly, enthusiastic, and eager to learn about the world of media.

Essential Criteria

• Strong attention to detail
• Desire to work with data combined with a passion for media and marketing
• Demonstrates a high degree of accuracy even when under pressure
• Organised and efficient with the ability to meet deadlines and manage multiple tasks
• Proficient in using Microsoft Office programs such as Excel, Outlook, Word
• Not afraid to speak up and give opinions, with the ability to use, monitor and question data to deliver the best outcome
• Desire to work within a team environment, able to take direction from various members of the team and act accordingly
• Inventive: Diagnoses problems by identifying and understanding the cause
• Build relationships: Builds rapport with others to develop productive and effective relationships at work
• Initiative and Drive: Effectively prioritises multiple tasks; takes appropriate actions to avoid/manage issues

Key Responsibilities & Requirements

The Data Management and Reporting Team is set up as a dedicated team to manage the data quality and reporting requirements from various proprietary Mindshare systems and data sets used for reporting to Unilever.

• Data Management responsibility: sit between local agencies (source of data inputs) and the Technology team at Mindshare, to quality control all data. The role will work with local agencies to correct issues at the source across two key data sources [media investment and media budget recommendation]. Responsibilities include:
• Validating local country media plans to ensure they are correctly formulated (timing, product, brands, campaign, media channel, advertising format, etc.)
• Validating each budget file is in the correct template with mandatory fields populated
• Ensuring budget file inputs and budget setting levels align with the media investment data
• Cross-checking investment against previous months by Country, Category, and Local Brand in a validation logbook
• Distributing monthly Validation/Acceptance reports to Mindshare country teams to have data corrected at the source
• Ensuring local Mindshare teams work with local Unilever marketing teams to confirm correct campaign names in MAP (Mindshare’s global media reporting system); DQ team will add new campaigns where necessary
• Educating local Mindshare countries on benefits of the system and responsibilities - a single source of truth

• Reporting responsibility includes (but not limited to):
• Managing monthly production of KPI reports (Excel-based)
• Understanding the data inputs, definitions, and how they fit with various reports and the end-user objectives
• Handling ad hoc client/market/team requests to source information and address data sourcing and reporting requirements (e.g., competitive advertiser analysis, case studies, media plan information)
• Becoming familiar with Mindshare data sets/media planning tools to support requests
• Collecting and sharing best practices and case studies across the network

Life at WPP Media & Benefits

We invest in our employees to help them do their best work and offer opportunities for growth within the global WPP network. Benefits include competitive medical, retirement plans, vision and dental insurance, generous paid time off, partner discounts, and mental health days. We are an equal opportunity employer and value a culture of respect where everyone has the opportunity to progress.

We support a hybrid work approach (office ~4 days per week). If you require accommodations or flexibility, please discuss with the hiring team during the interview process.

Please note this is a UK-based role and requires the right to work in this location. Please read our Privacy Notice for more information on how we process personal data. While we appreciate all applications, only those selected for an interview will be contacted.

Location & Type

London, England, United Kingdom • Ref: Data Management Specialist • Full-time, Entry level