Overview

Digital Communications Lead (Ref: 0021ZC) – Home based, 37.5 hours per week. Closing date: Tuesday 30 September 2025. Please include a cover letter alongside your CV detailing how you feel you meet the requirements of the role.

WithYou – About us

WithYou is a drug, alcohol and mental health charity employing over 1,600 staff with more than 80 services across England and Scotland. We provide support and advice to more than 100,000 people a year, helping them stay safe and healthy, make small changes or stop unwanted habits. We offer face-to-face, community and online support and work to raise awareness around drugs, alcohol and mental health so that more people can get help.

Job responsibilities

Join us as our new Digital Communications Lead. You will shape strategy and deliver it through developing our social media approach, creating standout web content and digital campaigns, driving our online presence, engaging key audiences and inspiring more people to connect with our vital services. The role is both strategic and practical: set the direction for our digital channels (including prioritising organisational social media channels) while also getting hands-on with delivery. You will bring experience of digital communications and channel management, influence strategy, and deliver great content day-to-day.

Key responsibilities include:

• Develop and lead engagement across social media, including paid advertising
• Build strong relationships with internal and external stakeholders across multiple locations
• Produce video and photographic content and use design and editing tools
• Apply excellent news sense and editorial judgment to create shareable content
• Communicate effectively with diverse audiences and adapt messaging for social media

A full job description and person specification is available on request by emailing recruitment@wearewithyou.org.uk.

Essential Skills

• Proven track record of leading, developing and growing engagement on social media, including paid advertising
• Strong relationship-building, influencing and communication skills, with the ability to work effectively with internal and external stakeholders across multiple locations
• Confidence and skill in using digital tools and platforms – including producing video and photographic content and using design and editing programmes
• Excellent news sense and editorial judgment, with an understanding of shareable content
• Excellent communications skills, both written and verbal, with experience adapting messaging for specific audiences on social media

Benefits

• 28 days annual leave, plus bank holidays
• Extra day off for your birthday or a special occasion
• Enhanced maternity, paternity and adoption leave
• 2 days paid volunteer leave per year
• Auto-enrollment into We Are With You's pension scheme
• Access to a Blue Light Card for savings
• Flexible working opportunities and wellbeing resources
• Refer a Friend scheme with a £500 bonus for successful referrals (probation applies)

Person Specification

Qualifications

• Evidence of the essential skills listed in the Essential Skills section above
• A full job description and person specification is available on request by emailing recruitment@wearewithyou.org.uk.

Experience

• Evidence of leading, developing and growing engagement on social media, including paid advertising
• Strong relationship-building, influencing and communication skills across locations
• Experience producing video/photographic content and using design/editing programmes
• Excellent news sense and editorial judgment with shareable content
• Strong written and verbal communications tailored to specific audiences on social media
• A full job description and person specification is available on request by emailing recruitment@wearewithyou.org.uk.

Disclosure and Barring Service Check

This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and requires a submission for Disclosure to the Disclosure and Barring Service to check for any previous criminal convictions.