Senior Digital Product Manager – Formula E

Ready to lead the charge? Power up your career as a Senior Digital Product Manager and drive innovation in the future of electric motorsport!

About Formula E

Formula E, the world’s fastest-growing sport, is redefining motorsport with a bold focus on innovation and sustainability. Hosting over 100 races in iconic cities globally and backed by top manufacturers like Porsche and Jaguar, we feature elite drivers and cutting‑edge EV technology. As the world’s first sport certified Net Zero Carbon from inception, Formula E combines thrilling entertainment with a mission to advance sustainable progress, inspiring a global fanbase with our high‑performance brand new GEN3 EVO race car capable of 0-60mph in 1.82 seconds.

The Role

This is a pivotal leadership role within the Marketing Growth function, where you will define and optimise our digital products to achieve ambitious growth results. You will lead a small team, fostering a culture of innovation, experimentation and continuous improvement. Key deliverables:

• Product Strategy & Roadmap: Define the vision, strategy and requirements for Formula E’s digital product suite, focusing on user journeys, conversion rates and fan growth. Build and maintain product roadmaps aligned with business objectives, commercial needs and fan expectations.
• Testing & Optimisation: Drive ongoing testing programs across all digital platforms to ensure seamless, engaging and high‑performing experiences. Use data, testing and research to identify friction points in user journeys and drive measurable improvement in conversion and engagement.
• Collaboration & Reporting: Collaborate across teams—technology, marketing and business intelligence—to maximise the value of digital products for fans and partners. Provide clear, data‑driven performance reports and actionable optimisation recommendations.

What we’re looking for in you

• Significant Experience in Digital Product Management within consumer‑facing industries such as sports or entertainment. Strong understanding of UX, continuous optimisation and the digital landscape, including emerging technologies such as AI.
• Leadership & Mentoring: Proven leader who has built and developed teams, creating a culture of experimentation and continual improvement.
• Commercial & Analytical Mindset: Experience embedding sponsorship and other commercial opportunities into digital products. Analytical, comfortable with data and able to translate insights into actionable product strategies.
• Strong Collaboration and Communication: Strong communicator and collaborator who can influence and build trust with senior stakeholders. Able to work with agencies and internal partners in an agile environment.

Benefits

At Formula E, we offer a range of benefits and perks to support your wellbeing and professional growth.

Hybrid role: 3 days per week in our Hammersmith London office.

Application Process

Closing date: 21st November (may close early if high volume of applications). We provide equal opportunities regardless of an individual’s protected characteristics.

Location

London, England, United Kingdom

Employment type

Full-time

Seniority level

Mid-Senior level