Strategic Talent Acquisition Partner | CIPD Qualified | Driving People-Centered Growth

About Us

Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C‑Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster. At Diligent, we’re building the future with people who think boldly and move fast. Whether you’re designing systems that leverage large language models or part of a team reimaging workflows with AI, you’ll help us unlock entirely new ways of working and thinking. Curiosity is in our DNA; we look for individuals willing to ask the big questions and experiment fearlessly—those who embrace change as an opportunity. The future belongs to those who keep learning, and we are building it together. At Diligent, you’re not just building the future—you’re an agent of positive change, joining a global community on a mission to make an impact.

Position Overview

The Senior Manager, Product Marketing will lead and be responsible for our end‑to‑end go‑to‑market strategy for core customer segments of Diligent Boards, including managing positioning, messaging and pricing for regions within EMEA and APAC. As an expert in understanding our clients and market, you will shape stories to engage current and future clients for long‑term success, create demand and differentiate us from the competition. Your impact will touch all parts of the company and help fuel growth as the market leader in this space, driving the success of Diligent’s Boards product within EMEA and APAC. You will manage positioning and messaging, product launches, market research, sales enablement and other initiatives that push our brand and business forward. Collaborating with peers in Product Marketing and other functions across Product, Engineering, Marketing, Sales, Customer Success, Enablement and Finance, you will help solve clients’ GRC challenges with data‑driven simplicity and technical expertise. This high‑impact, strategic role will be part of a team that values excellence, initiative and results, working closely with the General Manager of our Governance Business Unit and senior leadership to make an immediate and meaningful impact while advancing your career journey.

Key Responsibilities

• Collaborate with cross‑functional teams (marketing, sales, customer success, product) to define and execute go‑to‑market (GTM) strategies for Governance, Risk, and Compliance (GRC) solutions, ensuring alignment across all segments.
• Provide foundational insights including market analysis, TAM, ICPs, personas, customer journey mapping, competitive analysis, and Voice of Customer (VoC) to guide marketing and product decisions.
• Develop compelling and consistent messaging for sales, customer success, and marketing teams and create content, sales collateral, and enablement tools that drive product adoption and engagement.
• Lead multi‑channel campaigns (digital, content, events, web) with Sales and Marketing to achieve revenue and customer engagement targets.
• Equip sales and customer success teams with training, tools, and assets to support pipeline development and revenue growth.
• Create and implement annual/quarterly marketing plans that identify market opportunities, articulate core messaging, and generate leads for sales teams.
• Work with product, sales, marketing, and enablement teams to execute market research, define buyer personas, and align on positioning, messaging, and sales enablement strategies.
• Develop compelling positioning and messaging for the GRC platform and ensure consistent communication of the value proposition across all channels.
• Collaborate with the Product Strategy team to monitor competitive landscape, industry trends, and customer feedback, using insights to inform product development and innovation.
• Lead cross‑functional product launch activities, ensuring successful market introduction, sales preparation, and customer education on new products.
• Define success metrics and measure the impact of product marketing efforts, continuously refining GTM strategies, positioning, and messaging to drive product growth.
• Define strategies for pricing, packaging, and product‑market fit to align with both new customer acquisition and customer expansion opportunities.
• Act as the product expert for sales and pre‑sales teams, supporting strategic opportunities and new product introductions, and collaborating with sales enablement for education at scale.
• Regularly collaborate with technical product management to prioritize initiatives and align the product roadmap with market opportunities and customer insights.

Required Experience / Skills

• B2B product marketing experience in technology, GRC, corporate data/information, finance or professional services companies.
• Experience with legal and governance products and services and core persona buyers (general counsels, legal professionals, corporate secretaries, etc.) is a bonus.
• Ability to craft compelling stories, collateral, and tools around technology products and services for both business and technical buyers.
• Experience working with partners and agencies to develop sophisticated marketing materials that drive impact with enterprise and mid‑market buying committees.
• Demonstrated insights experience to deeply understand our market, customers and competition and then integrate into product development and GTM strategies.
• Proven track record of owning projects end‑to‑end and working autonomously, focusing on key outcomes amidst competing priorities and tight deadlines.
• Experience in executing operational and GTM plans that require input and execution from multiple teams.
• Strong understanding of SaaS‑based solutions and product marketing best practices and a passion for technology.
• Experience working closely with the Marketing, Product Management, Enablement, Sales and Customer Success teams, comfortable in a rapidly growing environment that demands technical product knowledge, exceptional storytelling, positioning skills, and cross‑functional interface.
• 8+ years of experience in marketing strategy development and cross‑functional execution in a B2B SaaS environment.
• 5+ years of relevant experience within a product marketing or technical marketing role.
• A proven track record of writing performance‑driven product marketing plans that translate into measurable adoption results.
• Considerable experience influencing cross‑functional stakeholders at the senior leadership level.
• Adaptable and can deal with ambiguity and changing priorities, with an eye for prioritization.

Preferred Experience / Skills

• Strong project management skills with the ability to prioritize effectively.
• Strong analytics skills with ability to distill raw data into actionable insights and create clear, concise and actionable reports.
• Self‑starter and entrepreneurial attitude, including ability to take initiative and comfortable navigating white space.

What Diligent Offers You

• Creativity is ingrained in our culture. We are innovative collaborators by nature, thriving in exploring how things can be differently both in our internal processes and to help our clients.
• We care about our people. Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting free days, generous time‑off policy and wellness programs to name a few.
• We have teams all over the world. Headquartered in New York City, we have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore, and Sydney.
• Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue, and foster understanding.

We’re building a hybrid work model. If you are within commuting distance to one of our Diligent office locations, you will be expected to work onsite at least 50 % of the time. We believe in the value of in‑person engagement to drive innovation, teamwork, and community.

Diligent is proud to be an equal opportunity employer. We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including, but not limited to, cancer related or HIV/AIDS related), genetic information, or sexual orientation in accordance with applicable federal, state and local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Diligent’s EEO Policy and Know Your Rights. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at recruitment@diligent.com.

To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.